SpyFu Pricing (2026)

It's a flat-rate tiered structure, but with a bait-and-hook twist — the $119 Pro + AI tier gets sold at $59 for month one, so the sticker price you see isn't what you'll actually pay long-term. No per-seat or usage metering here; you're paying for feature access and how many domains/projects you can track.

Basic
$39/mo
Pro + AI Popular
$119/mo
Team / Agency
$249/mo
Verified Sep 20, 2026 Official pricing page
Screenshot of SpyFu's pricing page showing its plans and prices
Their pricing page, captured Sep 20, 2026

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Basic

$39/mo $29/mo annual
  • 10k row search results
  • 10k row data exports
  • 1 Live Site tracking project
  • 50k crawl pages / month
  • 1,000 AI fixes / month
  • Connect & publish: 1 site
  • Boost visibility in AI & Search - RivalFlow (0 sites)
  • ChatGPT Integration - Get SpyFu data in ChatGPT
  • AI Brand Monitoring
  • 5k Weekly tracked keyword rankings
  • 10 automated reports
  • Pre-built Google Ads Campaigns
  • GSC Integration
  • White labeled reporting
  • API access
  • 1 user

Pro + AI

Popular
$119/mo $89/mo annual
  • Unlimited search results - see all the data
  • Unlimited data exports. All you can eat
  • 10 Live Site tracking projects
  • 10+ years historical data
  • 500k crawl pages / month
  • 5,000 AI fixes / month
  • Connect & publish: 3 sites
  • Boost visibility in AI & Search - RivalFlow (1 site)
  • ChatGPT Integration - Get SpyFu data in ChatGPT
  • AI Brand Monitoring
  • 15k Weekly tracked keyword rankings
  • 100 automated reports
  • Pre-built Google Ads Campaigns
  • GSC Integration
  • White labeled reporting
  • API access
  • 1 user included ($30 for each additional)

Team / Agency

$249/mo $187/mo annual
  • Unlimited search results - see all the data
  • Unlimited data exports. All you can eat
  • Unlimited Live Site tracking projects
  • 10+ years historical data
  • 2M crawl pages / month
  • 10,000 AI fixes / month
  • Connect & publish: 5 sites
  • Boost visibility in AI & Search - RivalFlow (5 sites)
  • ChatGPT Integration - Get SpyFu data in ChatGPT
  • AI Brand Monitoring
  • 50k Weekly tracked keyword rankings
  • Unlimited automated reports
  • Pre-built Google Ads Campaigns
  • GSC Integration
  • White labeled reporting
  • API access
  • 5 users included ($30 for each additional)

Does SpyFu have a free plan?

No. SpyFu lists no free plan or trial on its pricing page. Paid plans start at $39/mo.

Want free? Ahrefs has free plans: see all SpyFu alternatives →

AI Pricing Analysis

Pricing Model

It's a flat-rate tiered structure, but with a bait-and-hook twist — the $119 Pro + AI tier gets sold at $59 for month one, so the sticker price you see isn't what you'll actually pay long-term. No per-seat or usage metering here; you're paying for feature access and how many domains/projects you can track.

Tier Strategy

Basic at $39 is clearly the solo marketer or freelancer plan — just enough to check rankings and competitor keywords. Pro + AI at $119 is where the real product lives (AI features, more tracking depth), and that's the tier most teams actually need once they're doing real competitive research rather than occasional lookups. Team/Agency at $249 exists for anyone managing multiple client accounts and needing seat access or higher limits — the jump there is triggered by headcount, not just feature hunger.

Competitive Positioning

SpyFu sits mid-market — cheaper than heavyweight suites like Semrush or Ahrefs at the top end, but pricier than bare-bones keyword tools. They're clearly going after budget-conscious agencies and solo SEOs who want competitive intelligence without paying enterprise rates.

Growth Lever

The AI features are the wedge that pulls people from Basic to Pro, and that discounted first month is a classic low-friction trial substitute since there's no free plan or trial otherwise. Beyond that, agency-scale usage (more seats, more client accounts) is what pushes teams to the $249 tier — plus the annual discount (3 months free) is doing real work nudging monthly subscribers into locked-in yearly commitments.

Want the strategist's read on the live page? Read the AI teardown of SpyFu's pricing page →

SpyFu Pricing FAQ

How much does SpyFu cost?
Paid plans start at $39/mo, going up to $249/mo for larger teams.
Is there a free plan?
No free plan. You'll need to commit to a paid plan to get started.
Can I try it before paying?
Not at the moment. There's no free trial or free plan listed on their pricing page.
How does the pricing work?
It's a flat-rate tiered structure, but with a bait-and-hook twist — the $119 Pro + AI tier gets sold at $59 for month one, so the sticker price you see isn't what you'll actually pay long-term. No per-seat or usage metering here; you're paying for feature access and how many domains/projects you can track.
Is there a discount for annual billing?
Yes — you save up to 26% if you pay annually instead of month-to-month. They also mention: "Get 3 months free! (25% savings) with annual billing."
Which plan makes sense for me?
Basic at $39 is clearly the solo marketer or freelancer plan — just enough to check rankings and competitor keywords. Pro + AI at $119 is where the real product lives (AI features, more tracking depth), and that's the tier most teams actually need once they're doing real competitive research rather than occasional lookups. Team/Agency at $249 exists for anyone managing multiple client accounts and needing seat access or higher limits — the jump there is triggered by headcount, not just feature hunger.

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