Apify vs Zapier Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Apify Zapier
Starts at $29/mo $13/mo
Number of plans 4 11
Free plan
Free trial
Pricing model hybrid usage-based

Free

$0/mo
  • $0.2 per compute unit
  • Community support

Starter

$29/mo
  • $0.2 per compute unit
  • Chat support
  • Bronze Apify Store discount

Scale

Popular
$199/mo
  • $0.16 per compute unit
  • Priority chat support
  • Silver Apify Store discount

Business

$999/mo
  • $0.13 per compute unit
  • Account manager
  • Gold Apify Store discount

Free

$0/mo
  • Zapier automation platform
  • Unlimited Zap workflows, Tables, and Forms
  • Two-step Zap workflows
  • Zapier Copilot*

Professional

$19/mo
  • Multi-step Zap workflows
  • Unlimited Premium apps
  • Webhooks
  • Email and live chat** support
  • AI fields
  • Conditional form logic

Team

$69/mo
  • 25 users
  • Shared Zap workflows and folders
  • Shared app connections
  • SAML SSO
  • Priority support

Enterprise

Custom
  • Unlimited users
  • Advanced admin permissions and app controls
  • Advanced deployment options
  • Annual task limits
  • Observability
  • Technical Account Manager***
  • Priority support with screen sharing

Agents Free

$0/mo
  • 400 activities per month
  • Live data sources
  • Web browsing
  • Interact with your agents in the Chrome Extension

Agents Pro

$33/mo
  • 1,500 activities per month
  • Live data sources
  • Web browsing
  • Interact with your agents in the Chrome extension

Agents Enterprise

Custom
  • Custom number of activities per month
  • Agent sharing across your organization
  • Enterprise-grade audit logs
  • Restricted apps support
  • Plus the features from Pro

Chatbots Free

$0/mo
  • Build up to 2 chatbots
  • Create custom directives
  • Leverage OpenAI's GPT-3.5 model
  • Share a public link to your chatbot

Chatbots Pro

$13/mo
  • Build up to 5 chatbots
  • Connect your API key to access more AI models
  • Upload 1 knowledge source (1MB text file)
  • Embed your chatbot on your website

Chatbots Advanced

$66/mo
  • Build up to 20 chatbots
  • Remove Zapier logo
  • 3 knowledge sources
  • View past 30 days of conversations
  • Contact us to discuss additional functionality

Chatbots Custom

Custom
  • Custom number of Chatbots

Apify vs Zapier FAQ

Which one is cheaper?
Zapier is the cheaper option, starting at $13/mo vs $29/mo for Apify.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. Apify uses hybrid pricing, while Zapier goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Apify: Apify sits in the mid-to-premium range for web scraping infrastructure, competing with tools like Bright Data and Oxylabs at the high end and lighter DIY setups at the low end. They're clearly targeting developers and data teams who want a managed platform rather than raw proxy/infrastructure — the actor marketplace and workflow tooling is the differentiator, not just cheap compute. Zapier: Zapier sits at the premium end of the automation category — more expensive than Make (formerly Integromat) and n8n, but they're betting on breadth of integrations and ease of use to justify it. They're going after non-technical business users and mid-market ops teams, not developers who'll self-host a cheaper alternative.

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