Zapier Pricing (2026)
Task volume is the real value metric here, not seats — you're charged based on how many Zaps run per month, with a slider that scales price up as that number climbs. The tier labels (Professional, Team, Enterprise) mostly gate features, while the actual dollar amount you land on depends on where you set that usage dial.
- Free
- $0/mo
- Professional
- $19/mo
- Team
- $69/mo
- Enterprise
- Contact Sales
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Free
- Zapier automation platform
- Unlimited Zaps, Tables, and Forms
- Two-step Zaps
- Zapier Copilot*
Professional
- Multi-step Zaps
- Unlimited Premium apps
- Webhooks
- Email and live chat** support
- AI fields
- Conditional form logic
Team
- 25 users
- Shared Zaps and folders
- Shared app connections
- SAML SSO
- Priority support
Enterprise
- Unlimited users
- Advanced admin permissions and app controls
- Advanced deployment options
- Annual task limits
- Observability
- Technical Account Manager***
- Priority support with screen sharing
Does Zapier have a free plan?
Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $19/mo. Paid tiers also come with a free trial.
What the free plan includes
- Zapier automation platform
- Unlimited Zaps, Tables, and Forms
- Two-step Zaps
- Zapier Copilot*
AI Pricing Analysis
Pricing Model
Task volume is the real value metric here, not seats — you're charged based on how many Zaps run per month, with a slider that scales price up as that number climbs. The tier labels (Professional, Team, Enterprise) mostly gate features, while the actual dollar amount you land on depends on where you set that usage dial.
Tier Strategy
Free is a sandbox for single-player automation with heavy caps on task count and no multi-step Zaps at real scale. Professional unlocks unlimited Zaps and premium apps for solo builders or small teams, but the jump to Team happens once multiple people need to build and manage workflows together and shared workspaces/permissions become non-negotiable.
Competitive Positioning
Zapier's the premium incumbent in the automation space — Make and n8n undercut it hard on price for similar or greater flexibility. They're not competing on cost; they're selling the deepest app ecosystem and the least technical learning curve to teams who'll pay for convenience over savings.
Growth Lever
Task volume is the sneaky expansion engine — as automations multiply across a growing team, you blow through your tier's task ceiling and get pushed up regardless of feature needs. On top of that, collaboration features (shared folders, user permissions, SSO at Enterprise) force the Team/Enterprise jump once more than one or two people touch the account.
Want the strategist's read on the live page? Read the AI teardown of Zapier's pricing page →
Zapier Pricing FAQ
- How much does Zapier cost?
- Paid plans start at $19/mo, going up to $69/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Free" plan is free forever, not just a trial. You get zapier automation platform, unlimited zaps, tables, and forms, two-step zaps — plus 1 more features. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- Yes — there's a free trial.
- How does the pricing work?
- Task volume is the real value metric here, not seats — you're charged based on how many Zaps run per month, with a slider that scales price up as that number climbs. The tier labels (Professional, Team, Enterprise) mostly gate features, while the actual dollar amount you land on depends on where you set that usage dial.
- Is there a discount for annual billing?
- Save 33% with annual billing.
- Which plan makes sense for me?
- Free is a sandbox for single-player automation with heavy caps on task count and no multi-step Zaps at real scale. Professional unlocks unlimited Zaps and premium apps for solo builders or small teams, but the jump to Team happens once multiple people need to build and manage workflows together and shared workspaces/permissions become non-negotiable.
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Comparing Zapier to something specific? Try Zapier vs Make, Zapier vs n8n, or Zapier vs Activepieces. Or see the best Zapier alternatives, ranked.
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