Apollo GraphQL vs Sanity Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Apollo GraphQL | Sanity | |
|---|---|---|
| Starts at | Custom | $15/mo |
| Number of plans | 0 | 3 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | N/A | per-seat |
Free
- Up to 20 user seats
- 2 permission roles
- 2 datasets (public only)
- Unlimited content types and locales
- Content Agent
- Agent Context
- Compute and Agent Actions
- Hosted, real-time content database
- Live previews and visual editing tools
Growth
Popular- Up to 50 user seats
- 5 permission roles
- 2 datasets (private or public)
- Pay-as-you-go for higher usage
- Comments and Tasks
- Scheduled drafts
- AI Assist
- Compute and Agent Actions
Enterprise
- Custom # user seats
- Custom roles and access control
- User Attributes
- Custom # datasets
- Media Library (add-on)
- Single sign-on with SAML
- Dedicated support and uptime SLA
- Onboarding program
- Custom historical retention
- Custom usage quota
Apollo GraphQL vs Sanity FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Sanity has a free plan. Apollo GraphQL doesn't — you'll need to pay from day one.
- How do they charge?
- Check each product's pricing page for the latest details on how billing works.
- Which one is a better deal?
- Depends on what you need. Sanity: At $15/seat, Sanity sits in the mid-range for headless CMS — cheaper than Contentful's per-seat tiers but not a budget play. They're going after developer-led teams at growth-stage companies who want flexibility without paying Contentful enterprise prices out of the gate.
Keep tabs on both.
We'll monitor pricing changes for Apollo GraphQL and Sanity and let you know when something moves.