AppsFlyer vs Klipfolio Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Zero
- Create smooth discovery to install experiences
- A Welcome Package with 12K free conversions for the first year, core marketing analytics, and 30 days of access to select premium add-ons.
Growth
- Kickstart app growth
- Measure paid campaigns with best-in-class attribution
- Boost engagement with seamless journeys
- A Welcome Package with 12K free conversions for the first year, core marketing analytics, and 30 days of access to select premium add-ons.
- Conversions over 12K are priced at $0.07
Enterprise
Popular- Increase revenue with cross-platform attribution insights
- Overcome marketing signal loss
- Maximize ROAS
- Scale user acquisition
- Increase engagement and LTV
- Boost efficiency with AI insights
- Detect and prevent mobile fraud
Base
- Dashboards
- Users
- Data Refresh Rate
- Data Integrations
Grow
- Dashboards
- Users
- Data Refresh Rate
- Data Integrations
Team
- Dashboards
- Users
- Data Refresh Rate
- Data Integrations
- Add Your Logo
- Single Sign-On (SSO)
- Warm Up Refresh
Team+
- Dashboards
- Users
- Data Refresh Rate
- Data Integrations
- Add Your Logo
- Single Sign-On (SSO)
- Warm Up Refresh
- Custom Onboarding
- Priority Support
AppsFlyer vs Klipfolio FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- AppsFlyer has a free plan. Klipfolio doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. AppsFlyer uses usage-based pricing, while Klipfolio goes with flat-rate. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. AppsFlyer: AppsFlyer sits in the premium tier of mobile measurement alongside Adjust and Branch, but the free Zero plan is a deliberate land-and-expand move to pull in early-stage apps before competitors can. The $0.07 per-conversion rate is competitive for mid-market but can get expensive fast for high-volume advertisers, which is exactly when Enterprise pricing becomes the conversation. Klipfolio: Klipfolio sits in the mid-market of BI/dashboard tools — more expensive than entry-level tools like Databox but cheaper than Tableau or Looker. They're targeting ops-savvy SMBs and agencies that want polished dashboards without the complexity or cost of a full BI platform.
Keep tabs on both.
We'll monitor pricing changes for AppsFlyer and Klipfolio and let you know when something moves.