AppsFlyer vs Piwik PRO Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| AppsFlyer pricing | Piwik PRO pricing | |
|---|---|---|
| Starts at | Custom | $36/mo |
| Number of plans | 3 | 2 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | usage-based |
Price is one row. To weigh the features too, use our feature comparison template →
Zero
- Land your first installs
- Create smooth discovery to install experiences
Growth
- Kickstart app growth
- Measure paid campaigns with basic mobile attribution
- Boost engagement with seamless journeys
Enterprise
Popular- Increase revenue with cross-channel attribution insights
- Overcome marketing signal loss
- Maximize ROAS
- Scale user acquisition
- Increase engagement and LTV
- Boost efficiency with AI insights
- Detect and prevent mobile fraud
Business
- 4 modules: Analytics, Tag Manager, Data Activation and Cookie Information Consent Management Platform (CMP)
- Up to 2M monthly actions across up to 20 domains
- 25 months of data retention to spot trends and plan smarter
- EU-operated cloud hosting in Sweden for data sovereignty
- Premium services and features as add-ons
- Support of our community forum with 1,000+ users
Enterprise
Popular- 4 modules:
- Analytics
- Tag Manager
- Data Activation
- Consent Management Platform
- Unlimited monthly actions available (starting from 1M)
- Flexible data retention starting from 25 months
- Global hosting options: EU-operated servers, US HIPAA-compliant Azure, public or private cloud
- Dedicated technical support with implementation assistance
- Ability to sign a business associate agreement (BAA) tailored to your needs
AppsFlyer vs Piwik PRO FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- AppsFlyer has a free plan. Piwik PRO doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. AppsFlyer uses hybrid pricing, while Piwik PRO goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. AppsFlyer: AppsFlyer plays in the premium tier of mobile measurement partners (MMPs), going head-to-head with Adjust and Branch rather than competing on price. The free Zero tier is a wedge to hook smaller or pre-monetization apps early, betting they'll convert to paid once they start spending on user acquisition. Piwik PRO: Sitting mid-market against the likes of Matomo and Adobe Analytics, Piwik PRO undercuts the big enterprise analytics suites while charging more than open-source or bare-bones alternatives. They're clearly chasing privacy-conscious mid-size and enterprise teams — think regulated industries like healthcare or finance — who need GDPR/HIPAA-grade compliance without paying Adobe-level premiums.
Still deciding? See the best AppsFlyer alternatives or the best Piwik PRO alternatives, ranked with verified pricing.
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