AppsFlyer vs Simple Analytics Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

AppsFlyer pricing Simple Analytics pricing
Starts at Custom $20/mo
Number of plans 3 2
Free plan
Free trial —
Pricing model hybrid hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Zero

$0/mo
  • Land your first installs
  • Create smooth discovery to install experiences

Growth

Custom
  • Kickstart app growth
  • Measure paid campaigns with basic mobile attribution
  • Boost engagement with seamless journeys

Enterprise

Popular
Custom
  • Increase revenue with cross-channel attribution insights
  • Overcome marketing signal loss
  • Maximize ROAS
  • Scale user acquisition
  • Increase engagement and LTV
  • Boost efficiency with AI insights
  • Detect and prevent mobile fraud

Simple

$20/mo
  • See your website traffic in seconds
  • One-page dashboard, no configuration
  • No cookies, no consent banners, no personal data
  • EU-hosted and compliant by design

Enterprise

Custom
  • Observed traffic
  • Campaign comparisons
  • API & BI access
  • Traffic or measurement?

AppsFlyer vs Simple Analytics FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. AppsFlyer: AppsFlyer plays in the premium tier of mobile measurement partners (MMPs), going head-to-head with Adjust and Branch rather than competing on price. The free Zero tier is a wedge to hook smaller or pre-monetization apps early, betting they'll convert to paid once they start spending on user acquisition. Simple Analytics: At $20/month for 100k pageviews, Simple Analytics is positioned as the mid-tier privacy-focused option — pricier than bare-bones scripts but cheaper than Fathom or Plausible at comparable traffic tiers, banking on 'simple and private' as the wedge rather than being the budget king.

Still deciding? See the best AppsFlyer alternatives or the best Simple Analytics alternatives, ranked with verified pricing.

Stop checking your competitors manually.

Outmano watches your competitors' prices and features for you. See how competitor pricing monitoring works.

Try Outmano free »

14-day free trial