AppsFlyer vs Zoho Analytics Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| AppsFlyer | Zoho Analytics | |
|---|---|---|
| Starts at | Custom | $24/mo |
| Number of plans | 3 | 4 |
| Free plan | ||
| Free trial | — | |
| Pricing model | hybrid | per-seat |
Zero
- Land your first installs
- Create smooth discovery to install experiences
Growth
- Kickstart app growth
- Measure paid campaigns with basic mobile attribution
- Boost engagement with seamless journeys
Enterprise
Popular- Increase revenue with cross-channel attribution insights
- Overcome marketing signal loss
- Maximize ROAS
- Scale user acquisition
- Increase engagement and LTV
- Boost efficiency with AI insights
- Detect and prevent mobile fraud
BASIC
- Starts at 2 Users
- Starts at 0.5 Million Rows
STANDARD
- Starts at 5 Users
- Starts at 1 Million Rows
PREMIUM
Popular- Starts at 15 Users
- Starts at 5 Million Rows
ENTERPRISE
- Starts at 50 Users
- Starts at 50 Million Rows
AppsFlyer vs Zoho Analytics FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Different approach here. AppsFlyer uses hybrid pricing, while Zoho Analytics goes with per-seat. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. AppsFlyer: AppsFlyer plays in the premium tier of mobile measurement partners (MMPs), going head-to-head with Adjust and Branch rather than competing on price. The free Zero tier is a wedge to hook smaller or pre-monetization apps early, betting they'll convert to paid once they start spending on user acquisition. Zoho Analytics: Zoho undercuts most BI/analytics competitors like Tableau or Domo at the entry level, positioning itself as the budget-friendly way to get real analytics without enterprise BI pricing. But Enterprise at $455/mo plus a custom Dedicated Compute tier shows they're still chasing bigger accounts that need dedicated infrastructure, not just SMBs.
Still deciding? See the best AppsFlyer alternatives or the best Zoho Analytics alternatives, ranked with verified pricing.
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