AWeber vs EmailOctopus Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| AWeber | EmailOctopus | |
|---|---|---|
| Starts at | $12/mo | $9/mo |
| Number of plans | 3 | 2 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | hybrid |
Done For You
- List details & branding setup
- 1 Branded email template created
- 1 Professional landing page created
- 1 Branded thank you page
- 1 Signup form created
- Newsletter drafts delivered weekly
- 1:1 setup call
- 30 days unlimited edits
Plus
Popular- Send 12x subscriber max, monthly
- Unlimited email lists
- Unlimited landing pages
- Unlimited email automations
- Unlimited custom segments
- Unlimited users
- Priority, 24/7 support
- Advanced reporting and analytics
- Advanced landing page features
- Sales tracking and low transaction fees
- Remove AWeber branding
Lite
- Send 10x subscriber max, monthly
- 1 Email list
- 3 Landing pages
- 3 Email automations
- 3 Users
- 1 Custom segment
- 24/7 Support
- Advanced message analytics
STARTER
- EmailOctopus branding on emails
- Reports available for 30 days
- Create 1 landing page and 1 form
- Access for 1 user
PRO
Popular- Full control over your email design
- Reports available forever
- Unlimited landing pages and forms
- Add unlimited users
- Cancel any time
AWeber vs EmailOctopus FAQ
- Which one is cheaper?
- EmailOctopus is the cheaper option, starting at $9/mo vs $12/mo for AWeber.
- Can I use either one for free?
- EmailOctopus has a free plan. AWeber doesn't — though they do offer a free trial.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. AWeber: At $12.50-$20/mo starting price, AWeber sits squarely in the budget-to-mid-tier bracket of email marketing tools, undercutting Mailchimp and ActiveCampaign's entry points while still offering paid automation. They're chasing small businesses and solopreneurs who got burned by Mailchimp's pricing creep but aren't ready for enterprise-grade platforms. EmailOctopus: EmailOctopus sits firmly in the budget tier of email marketing tools, undercutting Mailchimp and ConvertKit on price at nearly every list size. They're clearly chasing solopreneurs, indie creators, and small businesses who want core email functionality without paying for bells and whistles they'll never touch.
Still deciding? See the best AWeber alternatives or the best EmailOctopus alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for AWeber and EmailOctopus and let you know when something moves. See how competitor pricing monitoring works.