Balsamiq vs Figma Pricing (2026)

Which one is cheaper?

They both start at the same price — $16/mo. The difference is in what you get at each tier.

Can I use either one for free?

Figma has a free plan. Balsamiq doesn't — though they do offer a free trial.

How do they charge?

Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.

Which one is a better deal?

Depends on what you need. Balsamiq: Balsamiq sits at the budget-to-mid end of the design tool market, well below Figma or Sketch on price, and they're leaning into that. They're not chasing enterprise design teams — they're targeting PMs, BAs, and scrappy product teams who want low-fidelity wireframing without a steep learning curve or a steep bill. Figma: At $16/mo for a Full seat on Professional, Figma is mid-market — not cheap, but not Sketch-era expensive either. They're clearly targeting mid-size product and design teams who've outgrown free tools but aren't ready for a full enterprise contract, while the $55 Organization tier competes directly with tools like Miro and Notion at the team-admin layer.

Still deciding? See the best Balsamiq alternatives or the best Figma alternatives, ranked with verified pricing.