Balsamiq Pricing (2026)
Straightforward per-editor pricing — you're paying per person who actually creates wireframes, not per viewer or per project. The $16→$35 spread across three tiers suggests the jump is buying support and security posture more than core mockup features.
- Starter
- $16/mo per seat
- Teams Popular
- $24/mo per seat
- Enterprise
- $35/mo per seat
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Starter
- Up to 10 projects
- Invite unlimited reviewers
- 500 monthly Balsamiq AI credits per editor
- Balsamiq MCP server
- Slack integration
- Create custom, reusable UI components
- Export to PDF or image
Teams
Popular- Up to 100 projects
- Invite unlimited reviewers
- 1,000 monthly Balsamiq AI credits per editor
- Balsamiq MCP server
- Billing admin role and permissions
- Create custom, reusable UI components
- Export to PDF or image
- Priority support
Enterprise
- Up to 400 projects
- 2,500 monthly Balsamiq AI credits per editor
- Balsamiq MCP server
- SSO with SAML
- Legal and security review support
- Data storage in the US or EU
- Premium support
Does Balsamiq have a free plan?
No. There's no free-forever plan. There is a free trial that lasts 14 days, with no credit card required, and paid plans start at $16/mo.
Want free? Adobe Express, Affinity, and Anima have free plans: see all Balsamiq alternatives →
AI Pricing Analysis
Pricing Model
Straightforward per-editor pricing — you're paying per person who actually creates wireframes, not per viewer or per project. The $16→$35 spread across three tiers suggests the jump is buying support and security posture more than core mockup features.
Tier Strategy
Starter fits a solo designer or freelancer just needing the wireframing tool itself. Teams is the real target for small product squads who need to collaborate, and Enterprise kicks in once IT or legal starts asking about SSO, SLAs, or data residency — that's a compliance-driven upgrade, not a feature-driven one.
Competitive Positioning
At $16-35/seat/month, Balsamiq sits cheap relative to full-blown design/prototyping suites like Figma or Sketch, which makes sense since it's a lo-fi wireframing tool, not a pixel-perfect design platform. They're clearly courting budget-conscious teams and nonprofits (hence the 50% discount) rather than trying to win enterprise design orgs outright.
Growth Lever
The paywall gates support quality and security/compliance features (SSO/SAML, dedicated data region, enterprise SLAs), not core functionality — so expansion is driven by IT/procurement requirements kicking in as a team scales, not by needing more wireframing power. Seat count is still the primary revenue lever since it's per-editor pricing across the board.
Want the strategist's read on the live page? Read the AI teardown of Balsamiq's pricing page →
Balsamiq Pricing FAQ
- How much does Balsamiq cost?
- Paid plans start at $16/mo, going up to $35/mo for larger teams.
- Is there a free plan?
- No free plan. But there is a free trial, so you can test it out before paying.
- Can I try it before paying?
- Yes — there's a free trial that lasts 14 days. You don't need a credit card to start.
- How does the pricing work?
- Straightforward per-editor pricing — you're paying per person who actually creates wireframes, not per viewer or per project. The $16→$35 spread across three tiers suggests the jump is buying support and security posture more than core mockup features.
- Is there a discount for annual billing?
- Save 30% with annual billing.
- Which plan makes sense for me?
- Starter fits a solo designer or freelancer just needing the wireframing tool itself. Teams is the real target for small product squads who need to collaborate, and Enterprise kicks in once IT or legal starts asking about SSO, SLAs, or data residency — that's a compliance-driven upgrade, not a feature-driven one.
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Comparing Balsamiq to something specific? Try Balsamiq vs Adobe Creative Cloud, Balsamiq vs Adobe Express, or Balsamiq vs Affinity. Or see the best Balsamiq alternatives, ranked.
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