Design Software Pricing (2026)
What 34 design tools actually charge, taken from their own pricing pages and re-checked as they change. Cheapest first.
Pricing verified Aug 05, 2026
Prices here change. You'll hear about it.
Outmano watches pricing, features, roadmaps and reviews across your market, then sends one weekly brief: what changed, and what it means for you.
Design pricing at a glance
| Product | Entry price | Plans | Free plan | Free trial |
|---|---|---|---|---|
| remove.bg | $3/mo | 4 | Yes | No |
| Cacoo | $6/mo | 4 | Yes | Yes |
| Penpot | $7/mo | 4 | Yes | Yes |
| Prezi | $7/mo | 3 | No | Yes |
| Creately | $8/mo | 5 | Yes | Yes |
| Gamma | $9/mo | 4 | Yes | No |
| Lucidchart | $9/mo | 4 | Yes | Yes |
| Epidemic Sound | $9/mo | 3 | No | Yes |
| Framer | $10/mo | 4 | Yes | No |
| Whimsical | $10/mo | 3 | Yes | No |
| Adobe Express | $10/mo | 2 | Yes | Yes |
| Motion Array | $10/mo | 4 | No | No |
| Moqups | $11/mo | 4 | Yes | No |
| MURAL | $12/mo | 4 | Yes | No |
| Marvel | $12/mo | 4 | Yes | Yes |
| Sketch | $12/mo | 4 | No | Yes |
| Zeplin | $12/mo | 4 | Yes | No |
| Visme | $12/mo | 6 | Yes | No |
| Milanote | $12/mo | 3 | Yes | Yes |
| Beautiful.ai | $14/mo | 3 | No | Yes |
| Picsart | $15/mo | 3 | No | Yes |
| Piktochart | $15/mo | 7 | Yes | No |
| Pitch | $15/mo | 5 | Yes | No |
| Snappa | $15/mo | 3 | Yes | No |
| Balsamiq | $16/mo | 3 | No | Yes |
| Figma | $16/mo | 4 | Yes | No |
| Kittl | $19/mo | 4 | Yes | No |
| Venngage | $19/mo | 4 | Yes | No |
| Adobe Creative Cloud | $19/mo | 2 | No | No |
| Anima | $20/mo | 4 | Yes | No |
| Storyblocks | $21/mo | 4 | No | No |
| Envato | $39/mo | 3 | No | No |
| UXPin | $49/mo | 3 | Yes | Yes |
| Canva | $180/mo | 4 | Yes | Yes |
Every design tool we track, cheapest first
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remove.bg
Remove image backgrounds automatically.
They're the category incumbent and price accordingly — not the cheapest (Slazzer, PhotoRoom have aggressive free tiers) but they've earned a premium on accuracy and API reliability. They're going after professional e-commerce and developer use cases, not casual consumers who'll tolerate lower quality for free.
Plans: Плащайте според използването $3/mo · Lite $8/mo · Pro $35/mo · Volume+ $80/mo
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Cacoo
Online diagramming from Nulab.
At $6/seat, Cacoo is firmly in the budget-to-mid tier for diagramming tools — undercutting Lucidchart's higher-end plans and competing more directly with tools like Miro's entry tiers. They're clearly going after cost-conscious teams who don't need the full feature weight of a Lucidchart or Miro enterprise suite.
Plans: Free $0/mo per seat · Pro $6/mo per seat · Team $6/mo per seat · Enterprise Contact Sales
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Penpot
Open-source design and prototyping.
They're gunning directly at Figma's mid-market with a fraction of the price — $7/seat vs. Figma's $15/seat professional tier — and leaning hard into open-source credibility to win teams that are politically or philosophically done with Adobe. Not the premium play; the 'same power, no lock-in' play.
Plans: Professional $0/mo per seat · Unlimited $7/mo per seat · Enterprise $25/mo per seat · Private Server Contact Sales
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Prezi
Presentations with motion and zoom.
At $7–$29/mo, Prezi sits below Pitch and in the same ballpark as Canva Pro, positioning itself as an affordable alternative to traditional presentation tools for individuals who want something more dynamic than PowerPoint. They're clearly chasing the prosumer and freelancer segment, not enterprise.
Plans: Standard $7/mo · Plus $19/mo · Premium $29/mo
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Creately
Visual collaboration and diagramming.
They're undercutting tools like Lucidchart and Miro at the per-seat level while offering a compelling flat-rate Business tier that looks attractive against per-seat competitors at scale. They're positioning as the value-conscious choice for mid-market teams who don't want to pay enterprise prices but need more than a whiteboard tool.
Plans: Free $0/mo · Starter $8/mo · Team $8/mo · Business $149/mo · Enterprise or OnPrem Contact Sales
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Gamma
AI presentations, docs, and sites.
They're priced below Canva's team tiers and well under enterprise deck tools like Beautiful.ai, positioning as the accessible AI-native option. The $9 entry point is low enough to win individual contributors on expense accounts, while Ultra signals they're not afraid to charge serious money for serious usage.
Plans: Free $0/mo per seat · Plus $9/mo per seat · Pro $18/mo per seat · Ultra $90/mo per seat
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Lucidchart
Intelligent diagramming application.
At $9-10/seat, Lucidchart sits mid-pack — pricier than bare-bones diagramming tools but cheaper than the all-in-one whiteboard suites like Miro or Mural that bundle in brainstorming and video collab. They're clearly going after teams that want diagramming done well without paying for a bunch of extra features they won't use.
Plans: Free $0/mo per seat · Individual $9/mo per seat · Team $10/mo per seat · Enterprise Contact Sales
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Epidemic Sound
Royalty-free music for creators.
They're mid-market for the royalty-free music space — cheaper than licensing through traditional music libraries but pricier than one-time-purchase competitors like Artlist at the entry level. They're going after the serious independent creator who's outgrown free options like YouTube Audio Library but isn't ready for enterprise licensing.
Plans: Creator $9/mo · Pro $16/mo · Pro Plus Contact Sales
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Framer
Design and publish websites.
Framer sits mid-market — pricier than bare-bones site builders like Carrd but cheaper than Webflow's higher tiers once you factor in bandwidth and CMS limits. They're clearly courting design-savvy freelancers and small teams who want Webflow-level output without Webflow's steeper learning curve or enterprise pricing creep.
Plans: Free $0/mo · Basic $10/mo · Pro $30/mo · Enterprise Contact Sales
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Whimsical
Docs, flowcharts, and wireframes together.
At $10–$20/seat, Whimsical is undercutting Figma and Miro on price while staying above free-forever tools like FigJam's basic tier — positioning as the affordable-but-serious option for product and design teams. They're not chasing enterprise logos at the top; the nonprofit and student discounts suggest they're playing a volume and community game to build bottom-up adoption.
Plans: Free $0/mo per seat · Pro $10/mo per seat · Business $20/mo per seat
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Adobe Express
Quick content creation from Adobe.
At $10.99/mo they're undercutting Canva Pro ($15/mo) while bundling in PDF functionality that Canva doesn't touch — a deliberate move to win SMB users and solo professionals who bounce between design and document work. It's a value play dressed up with Adobe's brand credibility.
Plans: Adobe Express Free $0/mo · Acrobat Express $10/mo
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Motion Array
Video templates and assets.
At $24.99/mo for the all-in bundle, they're undercutting Envato Elements and sitting below Artlist's combo plans, positioning themselves as the scrappy value option for indie creators and small production teams. They're not chasing enterprise — they're trying to win the prosumer who finds stock marketplaces too expensive and free resources too limited.
Plans: AI Voiceover $10/mo · Video Templates $15/mo · Everything $24/mo · Business Contact Sales
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Moqups
Online wireframes and diagrams.
Moqups sits in the mid-market of the wireframing/prototyping space — cheaper than Figma's org plans or Axure, but not trying to undercut Balsamiq on price. They're going after small-to-mid product and design teams who want an all-in-one mockup tool without paying enterprise rates.
Plans: Free $0/mo · Starter $11/mo · Business $40/mo · Unlimited $139/mo
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MURAL
Visual collaboration for teams.
MURAL sits in the mid-market range for visual collaboration — cheaper than Miro's Business tier but not trying to be the budget option. They're going after design, product, and facilitation teams at mid-to-large companies who want something more structured than a free Figma jam but don't need Miro's full ecosystem.
Plans: Free $0/mo per seat · Team+ $12/mo per seat · Business $17/mo per seat · Enterprise Contact Sales
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Marvel
Design, prototyping, and collaboration.
Plans: Free $0/mo per seat · Pro $12/mo per seat · Team $42/mo per seat · Enterprise Contact Sales
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Sketch
Digital design toolkit.
At $12-44/seat/month, Sketch lands mid-pack against Figma and Adobe XD — cheaper than Figma's higher tiers but not fighting on price alone. They're clearly leaning on their Mac-native roots and the one-time license option to win over teams that resent the shift to pure subscription models.
Plans: Standard $12/mo per seat · Professional $24/mo per seat · Enterprise $44/mo per seat · Private Cloud Contact Sales
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Zeplin
Design handoff and collaboration.
Zeplin sits in the middle of the design-handoff tooling category — not a free-forever tool like some Figma plugins, but nowhere near the enterprise price tags of full design-system platforms. The project-count slider lets them compete on price for tiny teams while still extracting more from agencies juggling many client projects at once.
Plans: Free $0/mo · Advanced $12/mo · Basic $35/mo · Enterprise Contact Sales
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Visme
Visual content creation for teams.
They're undercutting Canva Pro ($15/mo) and sitting well below Adobe Express premium, positioning as the mid-market pick for presentation-heavy teams who find Canva too shallow but don't want to pay for Figma or Pitch. The education pricing ($4-8/year) is almost a loss-leader to build brand familiarity early.
Plans: Basic $0/mo per seat · Starter $12/mo per seat · Pro $24/mo per seat · Enterprise Contact Sales · Student Contact Sales · Educator Contact Sales
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Milanote
Notes and moodboards for creatives.
Plans: Use Milanote for free $0/mo · Pay per person $12/mo · Upgrade your team $49/mo
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Beautiful.ai
AI-designed presentations.
They're sitting in the mid-market sweet spot — cheaper than Pitch's team tiers and well below anything Canva for Teams charges at scale, but not trying to compete on price alone. The target is design-averse professionals who want Keynote-quality output without hiring a designer.
Plans: Pro $14/mo per seat · Teams $50/mo per seat · Enterprise Contact Sales
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Picsart
Creative editing platform and API.
At $10.50–$15/mo for Pro, they're undercutting Adobe Express and Canva Pro on entry price while positioning Ultra's credit flexibility as a more serious creative tool play. They're targeting the mid-market creative professional who finds Canva too basic but doesn't want to pay Adobe's full suite tax.
Plans: Pro $15/mo · Ultra $75/mo · Enterprise Contact Sales
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Piktochart
Infographics and reports, fast.
They're playing the affordable middle ground against Canva and Visme — undercutting on Business pricing while leaning hard into mission-driven segments with steep discounts (76% off for edu, 64% for nonprofits). That nonprofit plan at $60/year is practically a donation ask, which signals they're prioritizing market penetration in those verticals over margin.
Plans: Free $0/mo per seat · Pro $15/mo per seat · Business $20/mo per seat · Education $39/mo per seat · Nonprofit $60/mo per seat · Enterprise Contact Sales · Campus Contact Sales
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Pitch
Collaborative presentation software.
Pitch sits in the mid-range for presentation tools, undercutting Canva for Teams and sitting below enterprise-focused tools like Beautiful.ai. They're clearly going after design-conscious startup and scale-up teams who find PowerPoint clunky but don't need a full enterprise suite.
Plans: Free $0/mo per seat · Plus $15/mo per seat · Team $23/mo per seat · Business $30/mo per seat · Enterprise Contact Sales
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Snappa
Quick graphics for non-designers.
Snappa is firmly in the budget tier of the graphic design SaaS space, undercutting Canva Pro ($13/seat) on team pricing but competing on simplicity over depth. They're going after small marketing teams and solopreneurs who find Canva overwhelming and can't justify Adobe.
Plans: Starter $0/mo · Pro $15/mo · Team $30/mo
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Balsamiq
Rapid wireframing tool.
At $16-35/seat/month, Balsamiq sits cheap relative to full-blown design/prototyping suites like Figma or Sketch, which makes sense since it's a lo-fi wireframing tool, not a pixel-perfect design platform. They're clearly courting budget-conscious teams and nonprofits (hence the 50% discount) rather than trying to win enterprise design orgs outright.
Plans: Starter $16/mo per seat · Teams $24/mo per seat · Enterprise $35/mo per seat
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Figma
Collaborative interface design tool.
Figma sits mid-to-premium in the design tool space — pricier than scrappy alternatives like Penpot but cheaper than bundling Adobe's full Creative Cloud suite. They're not competing on price, they're betting that collaborative, browser-based design is worth the seat tax once a team is hooked on the free tier.
Plans: Starter $0/mo per seat · Professional $16/mo per seat · Organization $55/mo per seat · Enterprise $90/mo per seat
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Kittl
Advanced design made simple.
Kittl sits below Canva Pro and Adobe Express in price while targeting a more design-forward, template-heavy use case — they're going after the 'I want professional results without being a professional designer' crowd. It's a mid-market play, undercutting premium tools while positioning above basic free alternatives.
Plans: Free $0/mo · Pro $19/mo · Expert $45/mo · Max $85/mo
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Venngage
Infographic maker for business.
They're undercutting Canva for Teams and playing in the same sandbox as Piktochart and Visme — positioned as the infographic-first alternative at a mid-market price point. The 51% annual discount is aggressive and signals they're prioritizing ARR commitment over monthly flexibility to compete on sticker price.
Plans: Free $0/mo per seat · Premium $19/mo per seat · Business $49/mo per seat · Enterprise Contact Sales
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Adobe Creative Cloud
Adobe's suite of creative apps.
At $69.99/mo full price, Adobe is firmly the premium option in creative software — there's no cheap tier trying to undercut Canva or Affinity, and no free plan to hook casual users. They're not fighting on price at all; they're betting the industry-standard toolset justifies the cost for pros and studios.
Plans: Photography $19/mo · Creative Cloud Pro $69/mo
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Anima
Design-to-code for Figma.
Anima sits mid-market for design-to-code tools — pricier than bare-bones prototyping tools but way cheaper than dev-heavy platforms once you hit Enterprise at $500/mo. They're clearly chasing teams that outgrew Figma plugins but aren't ready for a full engineering handoff tool.
Plans: Free $0/mo per seat · Starter $20/mo per seat · Pro $40/mo per seat · Business $150/mo per seat
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Storyblocks
Unlimited stock video and audio.
At $21–$40/mo, Storyblocks undercuts Shutterstock and Getty significantly, positioning as the budget-friendly unlimited alternative for indie creators and small teams. They're not chasing enterprise — the custom Business tier feels like an afterthought rather than a real upmarket play.
Plans: Essentials $21/mo · Unlimited All Access $30/mo · Small Business $40/mo · Business Contact Sales
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Envato
Unlimited creative assets subscription.
They're mid-market against the creative subscription space — cheaper than Adobe Stock's all-app bundles but competing directly with Canva Pro and Storyblocks for the 'one subscription for creative assets' buyer. The no-free-trial stance is a bold move that signals confidence in brand recognition over conversion optimization.
Plans: Core $39/mo · Plus $59/mo · Ultimate $169/mo
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UXPin
Design system and prototyping.
UXPin sits in the mid-tier of the design-tool market — pricier than bare-bones prototyping tools but cheaper than the top-end Figma or Adobe XD enterprise plans. They're going after teams that want code-based, high-fidelity prototyping without paying full enterprise rates, especially those frustrated by Figma's seat costs at scale.
Plans: Core $49/mo per seat · Growth $69/mo per seat · Enterprise Contact Sales
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Canva
Graphic design and visual content.
Canva sits mid-pack against tools like Adobe Express or Figma — pricier than bare-bones design apps but way cheaper than Adobe's Creative Cloud suite, especially since Canva bundles video, docs, and presentations into one price. They're clearly hunting Adobe's non-designer customers: marketers, social media managers, and small teams who don't need pro-grade tools but want pro-grade output.
Plans: Free $0/mo per seat · Pro $180/mo per seat · Business $250/mo per seat · Enterprise Contact Sales
Design Software Pricing FAQ
- How much does design software cost?
- Entry prices run from $3/mo (remove.bg) to $180/mo (Canva), with a median entry price of $12/mo across the 34 priced products we track.
- What is the cheapest design software?
- remove.bg has the lowest entry price of the design software we track, at $3/mo. Cacoo ($6/mo) and Penpot ($7/mo) are next. remove.bg and Cacoo are free to start on.
- Is there free design software?
- Yes — remove.bg, Cacoo, Penpot and 21 more offer a free plan.
- How is design software usually priced?
- 18 of the 34 design tools we track use per seat pricing, against 10 on flat rate and 5 on hybrid.