MURAL Pricing (2026)

Straightforward per-seat pricing where you're paying per member who needs board-creation rights, not per viewer or guest. Mural sneaks in an annual-billing nudge too — the Business tier's headline $17.99 price is actually the annual-commit rate, so month-to-month buyers are likely paying more than what's advertised.

From $12/mo 4 plans per-seat Free plan Best MURAL alternatives →
Free
$0/mo per seat
Team+
$12/mo per seat
Business Popular
$17/mo per seat
Enterprise
Contact Sales
Verified Aug 23, 2026 Official pricing page
Screenshot of MURAL's pricing page showing its plans and prices
Their pricing page, captured Aug 23, 2026

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Free

$0/mo
  • Unlimited murals with 3 editable murals at a time
  • Unlimited visitors with view-only rights
  • Open rooms for your workspace members
  • All visual collaboration tools

Team+

$12/mo per seat $9/mo per seat annual
  • All Free plan features
  • Unlimited editable murals in your workspace
  • Unlimited visitors with editing rights
  • Private rooms for your workspace members
  • Mural AI
  • Basic integrations (Zoom, Webex, etc.)
  • Monthly billing available

Business

Popular
$17/mo per seat
  • All Team+ features
  • Single sign-on (SSO) (SAML 2.0)
  • Invite and collaborate with unlimited external users
  • Advanced integrations (Azure, GitHub, Okta, etc.)
  • Pay by credit card or invoice
  • LUMA frameworks
  • Priority support

Enterprise

Contact Sales
  • All Business features
  • Enhanced privacy and control with multiple workspaces
  • Advanced security and administrative controls
  • SCIM user and group management
  • Audit logs, downloadable reports, and reporting APIs
  • Require 2FA (members and guests)
  • Data residency
  • BYOK
  • Premier support
  • Expert collaboration training and tools

Does MURAL have a free plan?

Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $12/mo.

What the free plan includes

  • Unlimited murals with 3 editable murals at a time
  • Unlimited visitors with view-only rights
  • Open rooms for your workspace members
  • All visual collaboration tools

AI Pricing Analysis

Pricing Model

Straightforward per-seat pricing where you're paying per member who needs board-creation rights, not per viewer or guest. Mural sneaks in an annual-billing nudge too — the Business tier's headline $17.99 price is actually the annual-commit rate, so month-to-month buyers are likely paying more than what's advertised.

Tier Strategy

Free is a sandbox for individuals or tiny teams testing the waters with capped boards; Team+ at $12 is the real entry point for small teams that need unlimited boards and basic collaboration; Business at $17.99 targets orgs that need admin controls, security features, and integrations at scale. The jump from Free to Team+ happens fast once a team hits board limits, while Team+ to Business is triggered by needing SSO, user provisioning, or IT governance.

Competitive Positioning

Mural sits mid-pack against Miro and FigJam — not fighting on price with a rock-bottom free-forever plan, but not premium-only either. They're chasing mid-market and enterprise teams willing to pay for facilitation-specific features, betting that visual collaboration depth beats being the cheapest whiteboard in the room.

Growth Lever

No free trial means the free tier itself is the trial — so conversion depends entirely on hitting friction points like board caps or missing admin controls. Expansion comes from seat growth as more departments adopt it, plus feature-gated pushes toward Business/Enterprise for security compliance, SSO, and priority support that IT teams eventually demand.

Want the strategist's read on the live page? Read the AI teardown of MURAL's pricing page →

MURAL Pricing FAQ

How much does MURAL cost?
Paid plans start at $12/mo, going up to $17/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
Is there a free plan?
Yes. The "Free" plan is free forever, not just a trial. You get unlimited murals with 3 editable murals at a time, unlimited visitors with view-only rights, open rooms for your workspace members — plus 1 more features. It's enough to evaluate the product before upgrading.
Can I try it before paying?
There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
How does the pricing work?
Straightforward per-seat pricing where you're paying per member who needs board-creation rights, not per viewer or guest. Mural sneaks in an annual-billing nudge too — the Business tier's headline $17.99 price is actually the annual-commit rate, so month-to-month buyers are likely paying more than what's advertised.
Is there a discount for annual billing?
Yes — you save up to 17% if you pay annually instead of month-to-month. They also mention: "Billed annually pricing available for Team+ and Business plans."
Which plan makes sense for me?
Free is a sandbox for individuals or tiny teams testing the waters with capped boards; Team+ at $12 is the real entry point for small teams that need unlimited boards and basic collaboration; Business at $17.99 targets orgs that need admin controls, security features, and integrations at scale. The jump from Free to Team+ happens fast once a team hits board limits, while Team+ to Business is triggered by needing SSO, user provisioning, or IT governance.

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