MURAL Pricing (2026)
Straight per-seat SaaS — you're paying for named users on a collaborative whiteboard tool. Annual billing drops Team+ to $9.99/seat, but Business only shows an annual price, which is a quiet nudge toward commitment before you even see the monthly option.
- Free
- $0/mo per seat
- Team+
- $12/mo per seat
- Business Popular
- $17/mo per seat
- Enterprise
- Contact Sales
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Free
- Unlimited murals with 3 editable murals at a time
- Unlimited visitors with view-only rights
- Open rooms for your workspace members
- All visual collaboration tools
Team+
- All Free plan features
- Unlimited editable murals in your workspace
- Unlimited visitors with editing rights
- Private rooms for your workspace members
- Mural AI
- Basic integrations (Zoom, Webex, etc.)
- Monthly billing available
Business
Popular- All Team+ features
- Single sign-on (SSO) (SAML 2.0)
- Invite and collaborate with unlimited external users
- Advanced integrations (Azure, GitHub, Okta, etc.)
- Pay by credit card or invoice
- LUMA frameworks
- Priority support
Enterprise
- All Business features
- Enhanced privacy and control with multiple workspaces
- Advanced security and administrative controls
- SCIM user and group management
- Audit logs, downloadable reports, and reporting APIs
- Require 2FA (members and guests)
- Data residency
- BYOK
- Premier support
- Expert collaboration training and tools
AI Pricing Analysis
Pricing Model
Straight per-seat SaaS — you're paying for named users on a collaborative whiteboard tool. Annual billing drops Team+ to $9.99/seat, but Business only shows an annual price, which is a quiet nudge toward commitment before you even see the monthly option.
Tier Strategy
Free hooks individuals and small teams experimenting with async collaboration; Team+ is the obvious first paid step for teams that need more boards or members. The jump to Business at $17.99 is where you'd expect SSO, advanced admin, and governance features that IT and ops teams start demanding as usage spreads.
Competitive Positioning
MURAL sits in the mid-market range for visual collaboration — cheaper than Miro's Business tier but not trying to be the budget option. They're going after design, product, and facilitation teams at mid-to-large companies who want something more structured than a free Figma jam but don't need Miro's full ecosystem.
Growth Lever
Seat count is the primary expansion engine — as workshops and cross-functional projects pull in more stakeholders, the per-seat model scales revenue naturally. Feature gates around guest access limits, advanced facilitation tools, and enterprise security controls are what push teams from Free into paid and from Team+ into Business.
MURAL Pricing FAQ
- How much does MURAL cost?
- Paid plans start at $12/mo, going up to $17/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Free" plan is free forever, not just a trial. You get unlimited murals with 3 editable murals at a time, unlimited visitors with view-only rights, open rooms for your workspace members — plus 1 more features. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
- How does the pricing work?
- Straight per-seat SaaS — you're paying for named users on a collaborative whiteboard tool. Annual billing drops Team+ to $9.99/seat, but Business only shows an annual price, which is a quiet nudge toward commitment before you even see the monthly option.
- Is there a discount for annual billing?
- Yes — you save up to 17% if you pay annually instead of month-to-month.
- Which plan makes sense for me?
- Free hooks individuals and small teams experimenting with async collaboration; Team+ is the obvious first paid step for teams that need more boards or members. The jump to Business at $17.99 is where you'd expect SSO, advanced admin, and governance features that IT and ops teams start demanding as usage spreads.
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Comparing MURAL to something specific? Try MURAL vs Adobe Creative Cloud, MURAL vs Adobe Express, or MURAL vs Affinity.
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