Baremetrics vs VWO Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Baremetrics pricing | VWO pricing | |
|---|---|---|
| Starts at | $49/mo | Custom |
| Number of plans | 3 | 3 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | usage-based | custom |
Price is one row. To weigh the features too, use our feature comparison template →
Launch
- Subscription analytics — 28+ metrics
- Trial Insights
- Automated email reports
- Autogenerated segments
- Data enrichment
- Chat support
Growth
Popular- Everything in Launch
- Subscription analytics — 28+ metrics
- Trial Insights
- Automated email reports
- Autogenerated segments
- Data enrichment
- Chat support
- Custom dashboards
- Unlimited segmentation
- Benchmarks
- Goal tracking
- Advanced exports
- Slack integration
- Intercom integration
Scale
- Everything in Growth
- Subscription analytics — 28+ metrics
- Trial Insights
- Automated email reports
- Autogenerated segments
- Data enrichment
- Chat support
- Custom dashboards
- Unlimited segmentation
- Benchmarks
- Goal tracking
- Advanced exports
- Slack integration
- Intercom integration
- Scenario planning
- Budget and expense tracking
- Analytics API
- Dedicated support rep
Enterprise
- All Targeting, Trigger & Reporting
- Rich Widgets Library in Editor
- Self Hosting
- ROI Dashboard
- Approval Workflow
- Mutually Exclusive Groups
- Single Sign On (SSO)
- API Access
- 24x7 Support
Pro
- Advanced Targeting, Triggers & Reporting
- Guardrails Metrics
- Sample Ratio Mismatch Detection
- Multi Variate Testing
- Cross Domain Testing
- User Collaboration
- Pull Based Integrations
- Advanced Support
Growth
- Visual (WYSIWYG) & Code Editor
- Unlimited Experiments, Variations & Metrics
- Basic Targeting, Triggers & Reporting
- Multi-Arm Bandit & Rollout Campaigns
- QA Assistant
- Single Page Application (SPA) Support
- Data Platform Access
- Wingz AI Core Plan
- Basic Support
Baremetrics vs VWO FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Baremetrics has a free plan. VWO doesn't — you'll need to pay from day one.
- How do they charge?
- Different approach here. Baremetrics uses usage-based pricing, while VWO goes with custom. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Baremetrics: Sits in the accessible-to-mid range for subscription analytics, undercutting enterprise-leaning tools like ChartMogul or ProfitWell's premium offerings on entry price while still reaching up to $409 at Scale. The target is bootstrapped and seed-stage SaaS companies on Stripe-style billing who want real metrics without an analyst on payroll. VWO: Sitting itself as a mid-to-premium player against tools like Optimizely and AB Tasty, VWO uses all-custom pricing to avoid getting undercut in head-to-head comparisons. Hiding the numbers is a classic move to keep prospects talking to sales instead of bouncing to a cheaper competitor's pricing page.
Still deciding? See the best Baremetrics alternatives or the best VWO alternatives, ranked with verified pricing.
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