Beehiiv vs Ghost Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Beehiiv pricing | Ghost pricing | |
|---|---|---|
| Starts at | $43/mo | $18/mo |
| Number of plans | 4 | 4 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Launch
- Newsletters, Website, and Podcast
- Campaign Analytics
- Unlimited Email Sends
- Recommendation Network
- Optimized Deliverability
- Custom Domains
- Link-in-Bio
- AI Website Builder
- API Access (excluding Send API)
- beehiiv MCP (Read Access)
- beehiiv Agent (Read Access)
Scale
Popular- Ad Network*†
- Recommendations*†
- 0% Take Rate on Paid Subscriptions*
- Digital Products
- Community (New)
- Email Automations
- Surveys & Polls
- Advanced Website Analytics
- Webhooks
- beehiiv MCP (Write Access)
- beehiiv Agent (Write Access) (New)
- Teams (3 Seats)*
- Slack Community Access*
- Human Support
Max
Popular- Remove beehiiv Branding*
- Sponsorship Storefront
- Audio Newsletters
- Digital Products (Appointments)
- RSS to Send
- Up to 10 Publications*
- Teams (Unlimited Seats)*
- Priority Human Support
- Getty Image Credits
- Dynamic Content
- AI Bot Control
- Send API*
- Group Subscriptions
- Click-Triggered Automations
Enterprise
- Concierge Onboarding
- Dedicated Account Manager
- Dedicated IP Addresses
- Random Cohort Sends
- Custom Publication Limits
- Invite-Only Webinars with our CEO
- VIP Human Support
- Deliverability Reports (coming soon)
- SSO
Starter
- Your own website
- Free custom domain (NEW)
- Email newsletter
- Simple design settings
- 1,000 members
Publisher
- 3 staff users
- Custom themes
- 8,000+ integrations
- Paid subscriptions
- Advanced analytics
- 1,000 members
Business
- 15 staff users
- Priority support
- Higher usage limits
- Early access to features
- 10,000 members
Custom
- Unlimited staff users
- Advanced configurations
- Dedicated IP address
- 99.9% uptime SLA
- Unlimited members
Beehiiv vs Ghost FAQ
- Which one is cheaper?
- Ghost is the cheaper option, starting at $18/mo vs $43/mo for Beehiiv.
- Can I use either one for free?
- Beehiiv has a free plan. Ghost doesn't — though they do offer a free trial.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Beehiiv: Sitting in the sub-$100 range with a genuinely free tier, Beehiiv is positioned as the accessible alternative to pricier email/newsletter platforms — not the cheapest possible option, but priced to feel like a no-brainer for solo creators and small teams. They're clearly chasing the wave of writers leaving Substack or outgrowing basic ESPs, not enterprise marketing departments. Ghost: At $18-$29 for the entry tiers, Ghost undercuts Substack's take-rate model and sits below heavier CMS-plus-membership stacks, positioning itself as the affordable, self-hosted-friendly alternative for indie writers and small publishers. The $199 Business tier and uncapped Custom option show they're also chasing larger media operations that outgrow scrappier tools but don't want WordPress-plus-plugins complexity.
Still deciding? See the best Beehiiv alternatives or the best Ghost alternatives, ranked with verified pricing.
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