Beehiiv vs Ghost Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Beehiiv Ghost
Starts at $43/mo $18/mo
Number of plans 4 4
Free plan
Free trial
Pricing model usage-based usage-based

Launch

$0/mo
  • Newsletters, Website, and Podcast
  • Campaign Analytics
  • Unlimited Email Sends
  • Recommendation Network
  • Optimized Deliverability
  • Custom Domains
  • Link-in-Bio
  • AI Website Builder
  • API Access (excluding Send API)
  • beehiiv MCP (Read Access)

Scale

Popular
$43/mo
  • Ad Network*†
  • Boosts Network*†
  • 0% Take Rate on Paid Subscriptions*
  • Digital Products
  • Email Automations
  • Surveys & Polls
  • Advanced Website Analytics
  • Webhooks
  • beehiiv MCP (Write Access)
  • Teams (3 Seats)*
  • Slack Community Access*
  • Human Support

Max

$96/mo
  • Remove beehiiv Branding*
  • Sponsorship Storefront
  • Audio Newsletters
  • Digital Products (Appointments)
  • RSS to Send
  • Up to 10 Publications*
  • Teams (Unlimited Seats)*
  • Priority Human Support
  • Getty Image Credits
  • Dynamic Content
  • AI Bot Control

Enterprise

Custom
  • Concierge Onboarding
  • Dedicated Account Manager
  • Dedicated IP Addresses
  • Send API*
  • Custom Publication Limits
  • Invite-Only Webinars with our CEO
  • VIP Human Support
  • Deliverability Reports (coming soon)
  • SSO

Starter

$18/mo
  • Your own website
  • Free custom domain
  • Email newsletter
  • Simple design settings
  • 1,000 members

Publisher

$29/mo
  • 3 staff users
  • Custom themes
  • 8,000+ integrations
  • Paid subscriptions
  • Advanced analytics
  • 1,000 members

Business

$199/mo
  • 15 staff users
  • Priority support
  • Higher usage limits
  • Early access to features
  • 10,000 members

Custom

Custom
  • Unlimited staff users
  • Advanced configurations
  • Dedicated IP address
  • 99.9% uptime SLA
  • Unlimited members

Beehiiv vs Ghost FAQ

Which one is cheaper?
Ghost is the cheaper option, starting at $18/mo vs $43/mo for Beehiiv.
Can I use either one for free?
Beehiiv has a free plan. Ghost doesn't — though they do offer a free trial.
How do they charge?
Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Beehiiv: Beehiiv is positioned as the creator-friendly alternative to Mailchimp and ConvertKit — more affordable than legacy ESPs at comparable list sizes, and undercutting Substack's revenue-share model for anyone monetizing a paid newsletter. They're going after the prosumer and indie media operator who wants ownership without platform tax. Ghost: Ghost sits in the mid-to-premium range for creator publishing tools — more expensive than a basic Substack setup but positioning itself as the serious, self-respecting alternative for writers who want ownership and control. They're going after creators who've outgrown Substack's limitations and don't want to be on a platform that takes a revenue cut.

Keep tabs on both.

We'll monitor pricing changes for Beehiiv and Ghost and let you know when something moves.

Start tracking free »