Bitdefender GravityZone vs Malwarebytes ThreatDown Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Bitdefender GravityZone Malwarebytes ThreatDown
Starts at Custom $345/mo
Number of plans 1 4
Free plan
Free trial
Pricing model usage-based per-seat

GravityZone Business Security

Custom
  • Modern Endpoint Protection
  • Network Attack Defense
  • Risk Management

Core Next-Gen AV

$345/mo
  • AI visibility
  • Incident Response
  • Next-gen AV
  • Device Control
  • Application Block
  • Vulnerability Assessment
  • Browser Phishing Protection

Advanced EDR

$395/mo
  • AI visibility
  • Incident Response
  • Next-gen AV
  • Device Control
  • Application Block
  • Vulnerability Assessment
  • Browser Phishing Protection
  • Ransomware Rollback
  • Endpoint Detection & Response

Elite MDR

Popular
$495/mo
  • AI visibility
  • Incident Response
  • Next-gen AV
  • Device Control
  • Application Block
  • Vulnerability Assessment
  • Browser Phishing Protection
  • Ransomware Rollback
  • Endpoint Detection & Response
  • Patch Management
  • Host-based Firewall Management
  • Drive Encryption
  • Managed Threat Hunting
  • MDR
  • ThreatDown AI

Ultimate MDR Plus

$745/mo
  • AI visibility
  • Incident Response
  • Next-gen AV
  • Device Control
  • Application Block
  • Vulnerability Assessment
  • Browser Phishing Protection
  • Ransomware Rollback
  • Endpoint Detection & Response
  • Patch Management
  • Host-based Firewall Management
  • Drive Encryption
  • Managed Threat Hunting
  • MDR
  • ThreatDown AI
  • MDR Plus
  • ITDR
  • Premium Support

Bitdefender GravityZone vs Malwarebytes ThreatDown FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Neither has a free plan. But Bitdefender GravityZone offers a free trial.
How do they charge?
Different approach here. Bitdefender GravityZone uses usage-based pricing, while Malwarebytes ThreatDown goes with per-seat. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Malwarebytes ThreatDown: ThreatDown sits mid-market — pricier than basic AV players like Sophos Intercept X entry tiers, but noticeably cheaper than enterprise EDR/MDR heavyweights like CrowdStrike or SentinelOne at the top end. They're clearly chasing SMBs and lean IT shops who want managed detection without enterprise-grade budgets or headcount to run it themselves.

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