Boulevard vs GlossGenius Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Boulevard | GlossGenius | |
|---|---|---|
| Starts at | $176/mo | $28/mo |
| Number of plans | 4 | 3 |
| Free plan | — | — |
| Free trial | — | |
| Pricing model | hybrid | flat-rate |
Essentials
- Up to 5 professionals
- 100 free texts
- 500 free email blasts
- 25 GB storage
Premier
- Unlimited professionals
- 250 free texts
- 1,000 free email blasts
- 50 GB storage
Prestige
Popular- Forms add-on
- 2,500 free texts
- 10,000 free email blasts
- 100 GB storage
Enterprise
Standard
- Custom Booking Website
- Unlimited Client Notifications
- Email & Text Marketing
- Inventory & Retail Management
- Packages & Memberships (NEW)
Gold
Popular- Forms & Waivers
- Google Booking & Reviews
- Automated waitlist
- Time Tracking
- Room & Resource Management (NEW)
Platinum
- Team Goal Setting & Analytics
- Customizable commissions
- Google Marketing Analytics
Boulevard vs GlossGenius FAQ
- Which one is cheaper?
- GlossGenius is the cheaper option, starting at $28/mo vs $176/mo for Boulevard.
- Can I use either one for free?
- Neither has a free plan. But GlossGenius offers a free trial.
- How do they charge?
- Different approach here. Boulevard uses hybrid pricing, while GlossGenius goes with flat-rate. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Boulevard: This sits on the pricier end of the salon/spa software category — $176 to $410+ per location before add-on fees is a real commitment, especially for multi-location businesses paying that per site. They're clearly not chasing the budget solo-practitioner market; they're going after established, multi-location beauty and wellness brands that'll treat this as a serious ops investment. GlossGenius: Sitting mid-to-premium for the salon/beauty vertical, GlossGenius isn't chasing the rock-bottom Square Appointments crowd — the $168 Platinum tier signals they want established, multi-chair salons willing to pay for polish, not just single operators comparing free tools.
Still deciding? See the best Boulevard alternatives or the best GlossGenius alternatives, ranked with verified pricing.
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