Brevo vs Exclaimer Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Brevo Exclaimer
Starts at $9/mo $0/mo
Number of plans 4 4
Free plan
Free trial
Pricing model usage-based per-seat

Starter

$9/mo
  • From 5,000 emails per month
  • Email & SMS
  • Drag & Drop email editor
  • Email templates
  • AI content generator
  • Advanced segmentation
  • Forms
  • Basic reporting & analytics
  • Email support

Standard

Popular
$18/mo
  • Marketing automation
  • A/B testing
  • Advanced email reporting
  • AI send time optimization
  • Web & event tracking
  • Landing pages
  • No Brevo logo

Professional

$499/mo
  • From 150,000 emails per month
  • Additional marketing channels
  • Multi-user access
  • Contact scoring
  • Advanced ecommerce features
  • AI segmentation
  • AI Data Analyst
  • Phone support
  • Deliverability Specialist support

Enterprise

Custom
  • Multi-account management
  • Custom objects
  • Brevo Mobile Wallet
  • Custom loyalty engine
  • Custom data integrations
  • Dedicated IP
  • SSO & SAML
  • Tailored onboarding
  • CSM support

Starter

$0/mo
  • One email signature template
  • Centrally managed email signatures, organization-wide
  • Auto-updated employee details
  • Control your branding, including logos, fonts, and colors
  • Legal disclaimers on every email
  • Consistent signatures across all devices, including mobile
  • Users see their signature before sending
  • A library of professionally designed signature templates

Standard

$1/mo
  • Unlimited email signature templates
  • Unique signatures for different departments and teams
  • Three Brand Kits for organization-wide branding control
  • Schedule signatures and campaign banners
  • Target recipients with specific signatures and banners

Pro

Popular
$1/mo
  • Unlimited Brand Kits for centralized multi-brand control
  • Advanced signature and banner scheduling
  • Social media feeds in signatures
  • HubSpot and Salesforce integration
  • Signature usage metrics and engagement dashboards
  • Centrally control organization-wide video meeting backgrounds
  • Sync employee attributes from your preferred HRIS

Enterprise

Custom
  • Dedicated Customer Success Manager for ongoing support
  • Tailored onboarding plan built around your structure and rollout goals
  • Guided implementation support for signatures, rules, and employee data
  • Rollout planning for large or multi-team deployments

Brevo vs Exclaimer FAQ

Which one is cheaper?
Exclaimer is the cheaper option, starting at $0/mo vs $9/mo for Brevo.
Can I use either one for free?
Brevo has a free plan. Exclaimer doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Brevo uses usage-based pricing, while Exclaimer goes with per-seat. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Brevo: Brevo is clearly gunning for the budget end of the email marketing market, undercutting Mailchimp and Klaviyo on entry-level pricing while using the contact-agnostic model as a hook for list-heavy businesses. They're the scrappy alternative for cost-conscious SMBs who've sticker-shocked on competitors' contact-based tiers. Exclaimer: At sub-$2/seat, Exclaimer is competing on accessibility against tools like Opensense and Crossware — they're not the cheapest but they're in the 'reasonable budget approval' zone for mid-market IT buyers. They're positioning as the professional default, not the enterprise luxury option.

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