Builder.io vs Lob Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Builder.io pricing Lob pricing
Starts at $24/mo $260/mo
Number of plans 4 4
Free plan
Free trial —
Pricing model per-seat hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Free

$0/mo
  • Up to 5 users
  • 60 monthly Agent Credits
  • Connect with GitHub, GitLab, and Bitbucket, Figma plugin, VS Code extension
  • Admin-only role

Pro

$24/mo
  • Up to 5 users
  • 500 monthly Agent Credits
  • Pay-as-you-go for more usage
  • Agent Credit rollovers
  • 30-day activity history
  • Built-in MCP Servers
  • Standard support

Team

$40/mo
  • Up to 20 users
  • 500 monthly Agent Credits
  • AI training opt-out
  • Builder Agent in Slack and JIRA
  • Admin, Developer, Designer, Editor roles
  • Commenting and Peer Reviews
  • Custom MCP servers
  • Password-protected previews
  • Usage metrics
  • Priority support

Enterprise

Custom
  • Custom user seats
  • Custom Agent Credits
  • Connect with Bitbucket Enterprise, GitLab Enterprise, Azure DevOps
  • Design System Intelligence
  • Training opt-out by default
  • Privacy mode
  • Role-based access control (RBAC)
  • Faster development environments
  • Single Sign-On (SSO)
  • Uptime and Premium Support SLAs
  • Onboarding & deployed engineering support

Developer

$0/mo
  • Up to 6,000 mailings
  • 1 user
  • Standard print & mail rates
  • API Integrations
  • Print Delivery Network
  • In-transit Mail Tracking
  • Analytics Dashboard

Startup

$260/mo
  • Up to 75,000 mailings
  • 3 users
  • Low print & mail rates
  • No-code integrations
  • API Integrations
  • Print Delivery Network
  • In-transit Mail Tracking
  • Analytics Dashboard

Growth

Popular
$550/mo
  • Up to 150,000 mailings
  • 5 users
  • Lower print & mail rates
  • User Roles & Permissions
  • No-code integrations
  • API Integrations
  • Print Delivery Network
  • In-transit Mail Tracking
  • Analytics Dashboard

Enterprise

Custom
  • 150,000+ mailings/year
  • 20+ users
  • Advanced support
  • Specialty mail formats
  • Our best print & mail rates
  • User Roles & Permissions
  • No-code integrations
  • Custom Envelopes
  • Specialty Mailers
  • API Integrations
  • Print Delivery Network
  • In-transit Mail Tracking
  • Analytics Dashboard
  • Support for HIPAA Compliant Mailings

Builder.io vs Lob FAQ

Which one is cheaper?
Builder.io starts lower at $24/mo, compared to $260/mo for Lob.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. Builder.io uses per-seat pricing, while Lob goes with hybrid. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Builder.io: At $24-40/seat, Builder.io lands in the mid-tier of the visual CMS/headless builder space — pricier than bare-bones page builders but cheaper than full enterprise DXPs. They're clearly chasing dev-adjacent teams who want visual editing without paying Contentful- or Sanity-tier enterprise premiums until they actually need enterprise features. Lob: Lob sits mid-to-premium in the print-and-mail-automation space — pricier than cobbling together a direct mail vendor plus a shipping API, but justified by developer-friendly tooling and address verification baked in. They're chasing product and engineering teams at growing companies who want mail-as-a-feature, not marketing teams looking for the cheapest bulk mailer.

Still deciding? See the best Builder.io alternatives or the best Lob alternatives, ranked with verified pricing.

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