BuzzSumo vs SEMrush Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Content Creation
- Content Analyzer
- Trending Feeds
- Question Analyzer
PR & Comms
- Media Database & Outreach
- Coverage Reports
- Slack Integration
Suite
Popular- YouTube Analyzer
- Advanced Chrome Extension
- Article Uploads
Enterprise
- RSS Feed
- Granular Location Search
- Early Access To New Features
SEO
- 5 websites to monitor
- 500 keywords to track daily
- Basic keyword research and competitor analysis
- Position Tracking
- Site Audit
- Track performance in AI search
- Monitor AI sentiment
- AI visibility reports for any domain
- Monitor custom prompts
Starter
- 5 websites to monitor
- 500 keywords to track daily
- Keyword research and optimization tools
- Competitors insights tools
- MCP access
- 50 prompts to track daily
- 1 domain for AI brand performance
- 300 AI visibility reports per day
- AI-ready Site Audit
Pro+
- 15 websites to monitor
- 1,500 keywords to track daily
- Historical SEO data
- Content optimization
- Keyword cannibalization analysis
- Multi-location/device tracking
- 100 prompts to track daily
Advanced
- 40 websites to monitor
- 5,000 keywords to track daily
- SEO share of voice
- API data integration
- 200 prompts to track daily
Free.
- 1 demo project
- 10 reports per day across all vital tools
- Help Center & Basic Onboarding
- AI Visibility features
BuzzSumo vs SEMrush FAQ
- Which one is cheaper?
- SEMrush is the cheaper option, starting at $139/mo vs $199/mo for BuzzSumo.
- Can I use either one for free?
- SEMrush has a free plan. BuzzSumo doesn't — though they do offer a free trial.
- How do they charge?
- Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. BuzzSumo: They're mid-to-premium in the content intelligence space — not trying to compete with cheap SEO tools, but not at the Brandwatch or Meltwater price point either. They're going after mid-market marketing and comms teams who want serious data without enterprise procurement headaches. SEMrush: SEMrush sits in the premium-mid tier of SEO tooling — more expensive than Ubersuggest or Mangools, but undercutting Conductor or BrightEdge on the enterprise end. They're clearly targeting in-house marketing teams and mid-size agencies who've outgrown free tools but aren't ready for six-figure enterprise contracts.
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