BuzzSumo vs Serpstat Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Content Creation
- Content Analyzer
- Trending Feeds
- Question Analyzer
PR & Comms
- Media Database & Outreach
- Coverage Reports
- Slack Integration
Suite
Popular- YouTube Analyzer
- Advanced Chrome Extension
- Article Uploads
Enterprise
- RSS Feed
- Granular Location Search
- Early Access To New Features
Individual
- 5 projects
- 100 searches for sites, keywords, and links per day
- 10,000 keyword position checks
- 30,000 pages to audit
- 50,000 export rows
Team
Popular- Unlimited projects
- 500 searches for sites, keywords, and links per day
- keyword position checks
- 150,000 pages to audit
- 250,000 export rows
Agency
- Unlimited projects
- 5,000 searches for sites, keywords, and links per day
- 500,000 keyword position checks
- 1,500,000 pages to audit per month
- 2,500,000 export rows per month
BuzzSumo vs Serpstat FAQ
- Which one is cheaper?
- Serpstat is the cheaper option, starting at $50/mo vs $199/mo for BuzzSumo.
- Can I use either one for free?
- Neither has a free plan. But BuzzSumo and Serpstat offer a free trial.
- How do they charge?
- Different approach here. BuzzSumo uses flat-rate pricing, while Serpstat goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. BuzzSumo: They're mid-to-premium in the content intelligence space — not trying to compete with cheap SEO tools, but not at the Brandwatch or Meltwater price point either. They're going after mid-market marketing and comms teams who want serious data without enterprise procurement headaches. Serpstat: Sitting well below Ahrefs and Semrush on entry price, Serpstat plays the value/challenger card for teams that want a full SEO suite without the premium sticker price. It's aimed at agencies and growing teams priced out of the big two, not enterprises chasing the most exhaustive data set.
Still deciding? See the best BuzzSumo alternatives or the best Serpstat alternatives, ranked with verified pricing.
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