Campaign Monitor vs Benchmark Email Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Campaign Monitor | Benchmark Email | |
|---|---|---|
| Starts at | $11/mo | $19/mo |
| Number of plans | 4 | 3 |
| Free plan | — | |
| Free trial | — | — |
| Pricing model | hybrid | hybrid |
Lite
- 5x subscriber emails/month
- Select core features like custom coded templates, drip campaigns, and unlimited signup forms
- Advanced email features like AI Writer, automated emails access, pre-built journeys, and transactional emails
- Option to purchase drag-and-drop website builder
Essentials
Popular- Unlimited email sends
- Priority level support
- All core features included
- Unlimited access to AI-powered email features
- Unlimited automated emails
- Inbox preview
- Option to purchase additional advanced feature access like non-human click filter, engagement segments, countdown timer, and time zone sending
Premier
- Premier level support, including phone support
- Advanced, pre-built engagement segments
- Send time optimization
Enterprise
- Custom annual contract with predictable, consolidated billing
- Dedicated account manager and customer success partner
- Multi-brand and multi-team account
Free
- Includes 500 contacts.
Pro
Popular- Everything you need to send impactful email marketing campaigns.
Enterprise
- Have more than 100,000 contacts?
- Customized for large senders, backed by premium email marketing support.
Campaign Monitor vs Benchmark Email FAQ
- Which one is cheaper?
- Campaign Monitor starts lower at $11/mo, compared to $19/mo for Benchmark Email.
- Can I use either one for free?
- Benchmark Email has a free plan. Campaign Monitor doesn't — you'll need to pay from day one.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Campaign Monitor: Campaign Monitor sits mid-pack — pricier than bare-bones tools like MailerLite but cheaper than full marketing clouds like HubSpot or Klaviyo at scale. The lack of a free plan or trial is a notable gap versus almost every competitor in this space, signaling they're chasing budget-approved teams doing evaluations rather than self-serve signups from solo marketers kicking tires. Benchmark Email: At $19/mo for 1,000 contacts, Benchmark sits in the budget-to-mid range of the email marketing pack, undercutting the likes of Mailchimp and Klaviyo at similar list sizes. They're clearly chasing small businesses and solopreneurs who want cheap entry pricing without a free trial gate to jump through.
Still deciding? See the best Campaign Monitor alternatives or the best Benchmark Email alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for Campaign Monitor and Benchmark Email and let you know when something moves. See how competitor pricing monitoring works.