Campaign Monitor vs EmailOctopus Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Campaign Monitor | EmailOctopus | |
|---|---|---|
| Starts at | $11/mo | $9/mo |
| Number of plans | 4 | 2 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | usage-based | usage-based |
Lite
- 5x subscriber emails/month
- Select core features like custom coded templates and unlimited signup forms
- Advanced email features like AI Writer, automated emails access, pre-built journeys, and transactional emails
- Option to purchase drag-and-drop website builder
Essentials
Popular- Unlimited email sends
- Priority level support
- All core features included
- Unlimited access to AI-powered email features
- Unlimited automated emails
- Inbox preview
- Option to purchase additional advanced feature access like non-human click filter, engagement segments, countdown timer, and time zone sending
Premier
- Premier level support, including phone support
- Advanced, pre-built engagement segments
- Send time optimization
- Email section locking
- Advanced link tracking
- Template management for teams
- Drag-and-drop website builder included
Enterprise
- Custom annual contract with predictable, consolidated billing
- Dedicated account manager and customer success partner
- Multi-brand and multi-team account management
- Proactive deliverability monitoring and expert optimization
- Quarterly business reviews with strategic insights
- Enterprise-grade security (GDPR, SOC2) with custom DPAs and invoice/PO billing
STARTER
- EmailOctopus branding on emails
- Reports available for 30 days
- Create 1 landing page and 1 form
- Access for 1 user
PRO
Popular- Full control over your email design
- Reports available forever
- Unlimited landing pages and forms
- Add unlimited users
- Cancel any time
Campaign Monitor vs EmailOctopus FAQ
- Which one is cheaper?
- EmailOctopus is the cheaper option, starting at $9/mo vs $11/mo for Campaign Monitor.
- Can I use either one for free?
- EmailOctopus has a free plan. Campaign Monitor doesn't — though they do offer a free trial.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Campaign Monitor: They're mid-market priced — not as cheap as Brevo or Mailchimp's entry tiers, but well below ActiveCampaign or HubSpot at scale. The 90% off first month promo on Essentials signals they're actively competing for switchers and price-sensitive buyers who need a nudge. EmailOctopus: They're explicitly the budget-friendly alternative — $9/mo undercuts Mailchimp and Klaviyo significantly at comparable list sizes, targeting cost-conscious small businesses and creators who don't need heavy automation or CRM depth. This is a value play, not a premium one.
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