Carrd vs Leadpages Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Carrd Leadpages
Starts at Custom $10/mo
Number of plans 0 6
Free plan
Free trial
Pricing model N/A flat-rate

Starter

$10/mo
  • 5 pages
  • 1 custom domain
  • 4K AI credits/mo

Pro

Popular
$29/mo
  • 25 pages
  • 1 custom domain + SSL
  • Custom slugs
  • API access
  • 5 GB storage
  • 1 blog
  • 90-day analytics
  • 12K AI credits/mo
  • MCP connector

Business

$49/mo
  • 50 pages
  • 2 custom domains + SSL
  • 2 blogs
  • 12-month analytics retention
  • 20K AI credits/mo

Grow

$99/mo
  • Unlimited traffic
  • Unlimited pages
  • 4 custom domains + SSL
  • A/B testing (manual)
  • Dynamic text replacement
  • Lead enrichment (2K IP/mo)
  • Pages
  • Custom domains
  • Free SSL
  • Websites
  • Blogs
  • AI page creation
  • Brand kits
  • Batch page creation
  • Asset storage
  • Variants per A/B test
  • Manual personalization
  • IP enrichment/mo
  • Lead enrichment/mo
  • ICP audience targeting
  • Offline conversion pixel
  • AI credits / month
  • Credit top-up packs
  • Analytics retention
  • Real-time analytics
  • Smart recommendations
  • Sync speed
  • Integrations (active connections)
  • Forms + webhooks
  • CSV export
  • MCP server (AI tools)
  • Team seats

Optimize

Popular
$199/mo
  • Unlimited pages
  • Smart Traffic (AI routing)
  • Click + scroll heatmaps
  • Auto-personalization
  • 10 active integrations
  • 24-month analytics
  • Pages
  • Custom domains
  • Free SSL
  • Websites
  • Blogs
  • AI page creation
  • Brand kits
  • Batch page creation
  • Asset storage
  • A/B testing (manual)
  • Variants per A/B test
  • Dynamic text replacement
  • Manual personalization
  • Heatmaps (click+scroll+attn)
  • Insights dashboard
  • Performance alerts
  • IP enrichment/mo
  • Lead enrichment/mo
  • ICP audience targeting
  • Offline conversion pixel
  • AI credits / month
  • Credit top-up packs
  • Analytics retention
  • Real-time analytics
  • Smart recommendations
  • Sync speed
  • Integrations (active connections)
  • Forms + webhooks
  • CSV export
  • MCP server (AI tools)
  • Team seats
  • Priority support

Scale

$399/mo
  • Full auto-optimization
  • Team seats + workspaces
  • Dedicated CSM
  • Pages
  • Custom domains
  • Free SSL
  • Websites
  • Blogs
  • AI page creation
  • Brand kits
  • Batch page creation
  • Asset storage
  • A/B testing (manual)
  • Variants per A/B test
  • Dynamic text replacement
  • Manual personalization
  • Smart Traffic (AI routing)
  • Heatmaps (click+scroll+attn)
  • Auto-personalization
  • Insights dashboard
  • Performance alerts
  • Full auto-optimization loop
  • IP enrichment/mo
  • Lead enrichment/mo
  • ICP audience targeting
  • Offline conversion pixel
  • AI credits / month
  • Credit top-up packs
  • Analytics retention
  • Real-time analytics
  • Smart recommendations
  • Sync speed
  • Integrations (active connections)
  • Forms + webhooks
  • CSV export
  • MCP server (AI tools)
  • Team seats
  • Workspaces
  • Audit logs
  • Priority support

Carrd vs Leadpages FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Neither has a free plan. But Leadpages offers a free trial.
How do they charge?
Check each product's pricing page for the latest details on how billing works.
Which one is a better deal?
Depends on what you need. Leadpages: The $10 entry point undercuts most dedicated landing page tools, but the full-featured tiers ($99–$399) land squarely in mid-market territory alongside Unbounce and Instapage. They're not trying to be the cheapest serious option — they're positioning the HTML Pub family as a low-friction on-ramp to eventually pull users into the higher-margin Leadpages tiers.

Keep tabs on both.

We'll monitor pricing changes for Carrd and Leadpages and let you know when something moves.

Start tracking free »