Claude vs Luma AI Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Claude pricing | Luma AI pricing | |
|---|---|---|
| Starts at | $20/mo | $30/mo |
| Number of plans | 4 | 5 |
| Free plan | — | |
| Free trial | — | — |
| Pricing model | hybrid | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Free
- Limited usage every 5 hours and every week*
- Chat on web, desktop, and mobile
- Search the web, create files, and run code
- Memory across conversations
- Connect your apps and tools
- Create Artifacts
- Claude Design, Slides, Docs
Pro
- More usage than Free, every 5 hours and every week*
- Fable, paid with usage credits New
- Hand off and schedule tasks
- Claude Dashboards (beta)
- Claude Science
- Projects
- More Claude models
- Claude in Chrome and Microsoft 365
Max
- 5x Pro usage every 5 hours and every week*
- Fable included, up to half your weekly limit New
- $100 a month in API credits to build on the Claude Platform† New
- Early access to advanced Claude features
- Priority access at high traffic times
Ultra
Popular- No 5-hour limit‡
- 10x Pro usage every week*
- $200 a month in API credits, up from $100 on Max† New
Plus
- 10,000 credits
- Luma and third-party image and video models
- Edit access for guest collaborators
- Commercial use
Pro
- 40,000 credits
- 4x usage with the Luma Agents
Ultra
- 150,000 credits
- 15x usage with the Luma Agents
Team
- Manage and add team members
- Projects, team organization, and team-wide sharing
- Usage analytics
- Shared team credits
- SSO
Enterprise
- Enterprise commitments
- Dedicated education and training
- Custom fine-tuning
Claude vs Luma AI FAQ
- Which one is cheaper?
- Claude starts lower at $20/mo, compared to $30/mo for Luma AI.
- Can I use either one for free?
- Claude has a free plan. Luma AI doesn't — you'll need to pay from day one.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Claude: The $20 Pro tier matches the ChatGPT Plus anchor, so they're not undercutting anyone at the entry level. The $100 and $200 tiers put them in the premium camp alongside ChatGPT Pro, betting that devs and knowledge workers will pay real money for heavy usage and see Claude as the serious-work model. Luma AI: Luma is sitting at the premium end of the AI video space: a $30 entry point with no free tier is a deliberate choice to skip hobbyists and court working creators and studios. That $300 Ultra tier is a bold anchor that makes Pro look like the sensible pick while capturing power users who'd otherwise burn through competitors' credits.
Still deciding? See the best Claude alternatives or the best Luma AI alternatives, ranked with verified pricing.
Stop checking your competitors manually.
Outmano watches your competitors' prices and features for you. See how competitor pricing monitoring works.
Try Outmano free »
14-day free trial