Clay vs Gong Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Clay pricing | Gong pricing | |
|---|---|---|
| Starts at | $200/mo | Custom |
| Number of plans | 4 | 0 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | custom |
Price is one row. To weigh the features too, use our feature comparison template →
Free
- Unlimited seats and tables
- Run multi-provider waterfalls
- Run up to 200 rows per table
- Enrich with Claygent
- Bring your own API key
Launch
- Enrich phone numbers
- Run unlimited search with Audiences
- Track job changes and other signals
- Reuse functions across workflows
- Send emails via Clay or integrations
Growth
Popular- Auto-sync & enrich CRM
- Auto-sync with data warehouse
- Unlimited search, 250k Audience import
- Integrate with any HTTP API
- Automate any signal via webhook
- Track web intent signals
- Unlimited ad audiences
- Buy domains and emails for the Clay Sequencer
- Get priority support
Enterprise
- Run unlimited search and unlimited imports with Audiences
- User Groups
- Single Sign-On (SSO/SAML)
- SCIM Provisioning
- IP Allowlists
- Credit Budgeting
- Workflow and Workbook Limits
- Connection Controls
- Role-based access control (RBAC)
- Custom CSA and DPA
- Get dedicated growth strategist
Clay vs Gong FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Clay has a free plan. Gong doesn't — you'll need to pay from day one.
- How do they charge?
- Different approach here. Clay uses hybrid pricing, while Gong goes with custom. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Clay: Clay sits mid-to-premium in the sales data and enrichment space. At $200 to start, it's well above entry-level lead tools but below enterprise data suites like ZoomInfo. They're betting that stacking many data providers and automations in one workflow builder justifies paying more than a point-solution competitor. Gong: Classic enterprise sales motion - no transparent pricing means they're positioning as premium and want to negotiate based on deal size. They're going after serious revenue teams who can afford custom enterprise tooling.
Still deciding? See the best Clay alternatives or the best Gong alternatives, ranked with verified pricing.
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