CleverTap vs Rebrandly Pricing (2026)

Which one is cheaper?

Rebrandly is the cheaper option, starting at $14/mo vs $85/mo for CleverTap.

Can I use either one for free?

Rebrandly has a free plan. CleverTap doesn't — though they do offer a free trial.

How do they charge?

Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.

Which one is a better deal?

Depends on what you need. CleverTap: The $85/mo entry point (before the 90%-off gimmick) puts CleverTap in mid-market territory — not a budget tool, but not positioned as a premium enterprise suite at first glance either. The real strategy is landing self-serve customers cheap on Core, then quietly becoming an enterprise, quote-only vendor the moment you need real scale. Rebrandly: Rebrandly sits in the low-to-mid range compared to link management tools like Bitly, especially with a real free plan and a sub-$15 entry tier — that's a deliberate play to undercut Bitly on price while still looking credible to small teams. The Enterprise custom pricing signals they're chasing bigger fish too, but the bulk of their positioning is clearly 'affordable but professional,' not premium.

Still deciding? See the best CleverTap alternatives or the best Rebrandly alternatives, ranked with verified pricing.