Convert vs Holistics Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Growth
Popular- A/B Testing, Split URL Testing
- Advanced Targeting & Goals
- Behavioral Targeting
- SRM Check
- QA Wizard
- Collaborators
- Email and In-App Live Chat Support
- MCP Server
- Convert Heatmaps
- Convert Signals®
- Versioning Roll-Out
Pro
- Multivariate Testing, Multi-Page Testing
- Guided Onboarding
- Full Stack & Feature Flags
- Sequential Testing
- Change History
- Raw Test Data Export
- Phone Support
- Single Sign-On (SSO)
- MCP Server
- Convert Heatmaps
- Convert Signals®
- Multi-Arm Bandit (Auto-Allocate)
- Remove Data from Report
- Versioning Roll-Out
- Custom Pop-ups
Enterprise
- Unlimited Projects Per Account
- Bring Your Own ID (BYOID)
- Data Segregation (Additional costs apply)
- Redlining Contracts
- Request for Information & Proposals
- Custom Payments & Terms
- Enterprise Service Level Agreement (SLA)
- MCP Server
- Convert Heatmaps
- Convert Signals®
- Multi-Arm Bandit (Auto-Allocate)
- Remove Data from Report
- Versioning Roll-Out
- Custom Pop-ups
Entry
- 100 reports
- First 10 users
- Core self-service analytics
- Canvas dashboard
- All data delivery destinations
- Git version control (Holistics hosted)
- dbt integration
- Private Slack channel
Standard
Popular- Unlimited reports
- First 10 users
- Custom charts
- Custom dataset view
- Git version control, connect to your own repository
- Google SSO
Security Compliance Suite
- Unlimited reports
- First 10 users
- Records-based access control (RBAC)
- Pass-through authentication
- Enterprise SSO/SAML
- SCIM account provisioning
- User activity monitoring
- IP access whitelisting
- Disable user exports
- Enforce password for shareable links
Convert vs Holistics FAQ
- Which one is cheaper?
- Convert starts lower at $399/mo, compared to $960/mo for Holistics.
- Can I use either one for free?
- Neither has a free plan. But Convert and Holistics offer a free trial.
- How do they charge?
- Different approach here. Convert uses usage-based pricing, while Holistics goes with flat-rate. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Convert: Convert sits in the mid-to-premium range for experimentation tools — cheaper than Optimizely or Adobe Target, but not trying to compete on price with entry-level tools like VWO's lower tiers. They're clearly targeting data-savvy, privacy-conscious teams (the TIST tree-planting angle reinforces a values-driven buyer profile). Holistics: At $800-$2,000/mo (annual), Holistics sits in the mid-market BI range — more expensive than self-serve tools like Metabase or Redash, but undercutting Looker and Tableau at the enterprise end. They're targeting data-savvy teams at growth-stage companies who want SQL-first flexibility without paying Looker prices.
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