Crazy Egg vs Umami Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Crazy Egg Umami
Starts at $29/mo $20/mo
Number of plans 3 4
Free plan
Free trial
Pricing model usage-based usage-based

Analytics

$29/mo
  • Heatmaps
  • Session Recordings
  • Web Analytics
  • Surveys (unlimited responses)
  • Error Tracking
  • Conversion Funnels
  • AI Analysis
  • Unlimited website domains
  • Unlimited team members
  • Tracked Pageviews Capacity
  • Recordings Capacity
  • Recordings Visibility Limit
  • Live Activity Feed
  • Connected GA4 Properties
  • Conversion Analytics
  • Surveys
  • Remove Crazy Egg Watermark
  • Number of Websites Included
  • Number of Team Members
  • Server-side Conversions API
  • Role-based Access Control

Growth

Popular
$99/mo
  • Heatmaps
  • Session Recordings
  • Web Analytics
  • Surveys (unlimited responses)
  • Error Tracking
  • Conversion Funnels
  • AI Analysis
  • Unlimited website domains
  • Unlimited team members
  • A/B Testing
  • Targeting by device type
  • CTAs
  • Tracked Pageviews Capacity
  • Recordings Capacity
  • Recordings Visibility Limit
  • Live Activity Feed
  • Connected GA4 Properties
  • Conversion Analytics
  • GA4 Integration for A/B Testing
  • Audience Targeting
  • Surveys
  • Remove Crazy Egg Watermark
  • Number of Websites Included
  • Number of Team Members
  • Server-side Conversions API
  • Role-based Access Control

Enterprise

Custom
  • AI Data Connectors
  • Personalization (full targeting)
  • SAML Single Sign-On (SSO)
  • Compliance Audit Log
  • Model Context Protocol (MCP)
  • Heatmaps
  • Session Recordings
  • Web Analytics
  • Error Tracking
  • Conversion Analytics
  • Conversion Funnels
  • A/B Testing
  • GA4 Integration for A/B Testing
  • CTAs
  • Audience Targeting
  • Surveys
  • Remove Crazy Egg Watermark
  • AI Analysis
  • Export Heatmaps & Recordings in AI Format
  • Number of Websites Included
  • Number of Team Members
  • Server-side Conversions API
  • Priority Support
  • Live Onboarding & Training
  • Role-based Access Control
  • Single Sign-On (SSO)
  • Compliance Audit Log

Hobby

$0/mo
  • Up to 100K events per month
  • 1 website
  • 6 month data retention
  • Community support

Pro

Popular
$20/mo
  • 1 million events per month included
  • $0.00003 per additional event
  • Up to 20 websites
  • Up to 10 team members
  • 2 year data retention
  • API access
  • Email support

Business

$200/mo
  • 10 million events per month included
  • $0.00002 per additional event
  • Unlimited websites
  • Unlimited team members
  • 5 year data retention
  • Session replays
  • Heatmaps
  • White-labeling
  • Streaming API
  • Email and chat support

Enterprise

Custom
  • Single sign on (SAML SSO)
  • Onboarding support
  • Uptime SLA
  • Custom pricing
  • Custom data retention
  • Invoice billing
  • Enterprise support

Crazy Egg vs Umami FAQ

Which one is cheaper?
Umami is the cheaper option, starting at $20/mo vs $29/mo for Crazy Egg.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Crazy Egg: Crazy Egg sits in the budget-to-mid tier of the heatmap/session recording space, undercutting Hotjar and FullStory on entry price while staying accessible to SMBs. They're clearly going after cost-conscious teams who want visual analytics without paying enterprise rates — not trying to compete with Contentsquare on sophistication. Umami: Umami is gunning for the privacy-first, lightweight analytics crowd — think teams fleeing Google Analytics post-GDPR headaches. At $20 for Pro, they're undercutting Fathom and Plausible, which both sit around $14–$19/mo but with stricter pageview caps, making Umami competitive on both price and flexibility.

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