Creatio vs HubSpot Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Creatio HubSpot
Starts at $40/mo $20/mo
Number of plans 3 4
Free plan
Free trial
Pricing model hybrid hybrid

Growth

$40/mo

Enterprise

$75/mo

Unlimited

Popular
Custom

Free

$0/mo
  • Free Marketing tools
  • Free Sales tools
  • Free Service tools
  • Free Content tools
  • Free Data tools
  • Free Revenue tools

Starter

Popular
$20/mo
  • Free tools with increased limits
  • Email marketing
  • Live chat
  • Simple marketing automation
  • CRM segments
  • Messaging Insights (beta)
  • Ad management
  • Data agent (beta)

Professional

Popular
$890/mo
  • Agent Hub
  • AEO (beta)
  • Social media
  • Marketing studio (beta)
  • Omni-channel marketing automation
  • Video creation & editing

Enterprise

$3600/mo
  • Multi-touch revenue attribution
  • Lookalike Segments (beta)
  • Customer journey analytics
  • Email approvals
  • Limit access to content and data
  • Behavioral event triggers and reporting

Creatio vs HubSpot FAQ

Which one is cheaper?
HubSpot is the cheaper option, starting at $20/mo vs $40/mo for Creatio.
Can I use either one for free?
HubSpot has a free plan. Creatio doesn't — you'll need to pay from day one.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Creatio: Creatio sits mid-to-premium in the CRM/low-code platform space — pricier than bare-bones CRMs like Pipedrive but positioned against Salesforce and Microsoft Dynamics by bundling CRM with a no-code process automation engine. The $10K annual floor and 3-year term signal they're chasing mid-market and enterprise buyers, not scrappy startups testing the waters. HubSpot: HubSpot plays premium in the CRM/marketing space — that $890/mo Professional tier plus a mandatory $3K onboarding fee prices out small businesses fast, especially compared to cheaper CRM-only tools. They're clearly hunting mid-market and up, betting that bundling marketing, sales, and service into one platform justifies the premium over piecing together point solutions.

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