Creatio vs HubSpot Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Creatio HubSpot
Starts at $40/mo $20/mo
Number of plans 3 5
Free plan
Free trial
Pricing model hybrid hybrid

Growth

$40/mo

Enterprise

$75/mo

Unlimited

Popular
Custom

HubSpot AEO

$50/mo
  • Brand visibility scores across answer engines
  • Prompt tracking and suggestions
  • Competitor comparison
  • Source and citation analysis
  • Prioritized recommendations

Free

$0/mo
  • Free Marketing tools
  • Free Sales tools
  • Free Service tools
  • Free Content tools
  • Free Data tools
  • Free Revenue tools

Starter

$20/mo
  • Email marketing
  • Live chat
  • Forms
  • Simple marketing automation
  • Ad management
  • Ad retargeting
  • CRM segments
  • Cookie Management Tools

Professional

$890/mo
  • AEO (Beta)
  • Social media
  • Lead scoring
  • Advanced personalization
  • Teams
  • Omni-channel marketing automation
  • Custom reporting

Enterprise

$3600/mo
  • Organize teams
  • Multi-touch revenue attribution
  • Lookalike Lists (Beta)
  • Customer journey analytics
  • Limit access to content and data
  • Journey automation (Beta)
  • Email approvals

Creatio vs HubSpot FAQ

Which one is cheaper?
HubSpot is the cheaper option, starting at $20/mo vs $40/mo for Creatio.
Can I use either one for free?
HubSpot has a free plan. Creatio doesn't — you'll need to pay from day one.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Creatio: Creatio sits mid-to-premium in the CRM/low-code platform space — pricier than bare-bones CRMs like Pipedrive but positioned against Salesforce and Microsoft Dynamics by bundling CRM with a no-code process automation engine. The $10K annual floor and 3-year term signal they're chasing mid-market and enterprise buyers, not scrappy startups testing the waters. HubSpot: HubSpot sits in the premium-mid tier — more expensive than Zoho or Freshworks, cheaper than Salesforce, and banking on ease-of-use and all-in-one breadth to justify the price. They're clearly targeting mid-market teams that want to avoid the Salesforce implementation tax but have outgrown scrappy point solutions.

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