Dagster vs Hightouch Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Dagster pricing | Hightouch pricing | |
|---|---|---|
| Starts at | $10/mo | Custom |
| Number of plans | 3 | 3 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | usage-based |
Price is one row. To weigh the features too, use our feature comparison template →
Solo Plan
- Pay-as-you-go $0.040/credit
- Serverless compute $0.010/minute
- 1 User
- 1 Code location
- 1 Deployment
- 30-day free trial
Starter Plan
Popular- Pay-as-you-go $0.035/credit
- Serverless compute $0.010/minute
- Up to 3 Users
- 5 Code locations
- 1 Deployment
- Catalog Search
- 30-day free trial
Pro Plan
- Custom Serverless compute
- Unlimited code locations
- Unlimited deployments
- Cost Tracking and Insights
- Personalized Onboarding Support
- Private Slack channel
- Uptime SLAs
- Custom Security Questionnaires
Agentic Marketing Platform
- Ad Studio
- Lifecycle Studio
- AI Decisioning
- Pre-set amount of monthly personalized actions
- Integrations with any marketing platform
- Enterprise security
- Observability features
Composable CDP
- Reverse ETL Platform
- Hightouch Events
- Customer Studio
- Real-time Personalization
- Identity Resolution
- Match Booster
- Unlimited user seats
- Premium extensions
- Advanced observability
- Enterprise security
- Advanced access management
- Dedicated expert support
- Custom SLAs
- Data Agents
Basic Reverse ETL
- Up to 2 active syncs
- Unlimited destination count
- Unlimited user seats
Dagster vs Hightouch FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Hightouch has a free plan. Dagster doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Dagster uses hybrid pricing, while Hightouch goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Dagster: The $10 entry point undercuts most managed orchestration options, which makes Dagster an easy credit-card trial against Airflow-hosted and Prefect-style alternatives. Mid-market and enterprise pricing is hidden behind 'Custom,' so they're cheap to start but premium at scale, aiming to win individual engineers first and expand into data platform budgets. Hightouch: Free Reverse ETL undercuts anyone charging for basic sync, which pulls in price-sensitive teams and warehouse-native shops early. But once you're quoting custom pricing for the CDP and agentic tiers, they're clearly playing in premium territory against Segment and traditional CDPs, betting that AI-driven marketing execution justifies a sales-led, opaque price tag.
Still deciding? See the best Dagster alternatives or the best Hightouch alternatives, ranked with verified pricing.
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