Databox vs Supermetrics Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Databox Supermetrics
Starts at $64/mo $55/mo
Number of plans 5 3
Free plan
Free trial
Pricing model hybrid hybrid

Free

$0/mo
  • Cloud integrations
  • BI features (limited*)

Analyst

$64/mo
  • All integrations
  • BI features
  • Datasets
  • MCP server & API

Pro

$159/mo
  • All integrations
  • BI features
  • MCP server & API
  • Sharing & Notifications
  • Datasets (limited*)

Growth

Popular
$399/mo
  • Datasets
  • 15-min sync*
  • Forecasting
  • Sub-accounts
  • Dedicated CSM

Custom

Custom
  • White-labeling
  • Advanced security
  • Single sign-on (SSO)
  • Account setup
  • Priority support

Starter

$55/mo
  • 1 core destination*
  • Supermetrics Studio
  • Includes 4,000 monthly AI credits
  • 3 data sources of your choice.
  • 1 user*
  • 3 accounts per data source
  • Weekly data refreshes (Google Sheets only)
  • Dashboards
  • Single sign-on (SSO)
  • No data volume fees
  • Data API access

Growth

Popular
$222/mo
  • 1 core destination*
  • Supermetrics Studio
  • Includes 12,000 monthly AI credits
  • 6 data sources of your choice*.
  • 2 users*
  • 7 accounts per data source*
  • Daily data refreshes (Google Sheets only)
  • Dashboards
  • Single sign-on (SSO)
  • No data volume fees
  • Data API access

Enterprise

Custom
  • Choose from core & DWH destinations
  • Supermetrics Studio
  • Includes custom monthly AI credits
  • Select from all data sources.
  • Custom user limit
  • Custom account limit
  • On-demand data refreshes
  • Dashboards
  • Enterprise single sign-on (SSO w/ SAML)
  • No data volume fees
  • Data Transformations
  • Custom Data Import
  • Data Warehousing
  • Supermetrics Storage
  • Data API access
  • Management API access
  • Multiple teams
  • Data residency & region control
  • Premium support & Customer Success Manager

Databox vs Supermetrics FAQ

Which one is cheaper?
Supermetrics is the cheaper option, starting at $55/mo vs $64/mo for Databox.
Can I use either one for free?
Databox has a free plan. Supermetrics doesn't — though they do offer a free trial.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Databox: Databox sits in the mid-market of the BI/dashboard space — more accessible than Tableau or Looker, but priced above lightweight tools like Whatagraph or Klipfolio's entry tiers. They're going after marketing and ops teams who want pre-built integrations and speed-to-insight without a data engineering team. Supermetrics: Supermetrics sits in the mid-to-premium range for marketing data connectors, more expensive than scrappier tools like Funnel.io's entry points but cheaper than full-stack ETL platforms like Fivetran at scale. They're clearly targeting marketing analysts and performance teams who want plug-and-play connectors without engineering involvement.

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