dbt Labs vs Hevo Pricing (2026)

Which one is cheaper?

dbt Labs starts lower at $100/mo, compared to $299/mo for Hevo.

Can I use either one for free?

Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.

How do they charge?

Different approach here. dbt Labs uses per-seat pricing, while Hevo goes with usage-based. That changes the math depending on your team size and usage.

Which one is a better deal?

Depends on what you need. dbt Labs: At $100/seat, they're not cheap — that's squarely mid-to-premium for a data transformation tool, putting them above scrappier open-source-first competitors but below full-stack data platform pricing. They're clearly targeting data-mature teams at growth-stage and enterprise companies, not early-stage shops watching every dollar. Hevo: Hevo sits in the mid-market of the ETL/ELT space — more affordable than Fivetran at scale but positioned above scrappy open-source alternatives. They're going after data teams that want a managed pipeline without enterprise pricing, likely competing hardest against Airbyte Cloud and Stitch.

Still deciding? See the best dbt Labs alternatives or the best Hevo alternatives, ranked with verified pricing.