Drip vs EmailOctopus Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Drip | EmailOctopus | |
|---|---|---|
| Starts at | $39/mo | $9/mo |
| Number of plans | 1 | 2 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | usage-based | usage-based |
Drip
- 1-2,500 people
- Unlimited email sends
- Email support
- Dynamic segments
- Onsite campaigns
- Up to 50 workflows
- Unlimited sub-accounts
- Open API access
- Free migration
- Personalized onboarding
STARTER
- EmailOctopus branding on emails
- Reports available for 30 days
- Create 1 landing page and 1 form
- Access for 1 user
PRO
Popular- Full control over your email design
- Reports available forever
- Unlimited landing pages and forms
- Add unlimited users
- Cancel any time
Drip vs EmailOctopus FAQ
- Which one is cheaper?
- EmailOctopus is the cheaper option, starting at $9/mo vs $39/mo for Drip.
- Can I use either one for free?
- EmailOctopus has a free plan. Drip doesn't — though they do offer a free trial.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Drip: At $39/mo for 2,500 contacts, Drip sits mid-market — more expensive than Mailchimp's entry point but positioned as a specialist ecommerce tool rather than a generic ESP. They're going after DTC brands who've outgrown basic email and want deeper Shopify/WooCommerce integration without paying Klaviyo prices. EmailOctopus: They're explicitly the budget-friendly alternative — $9/mo undercuts Mailchimp and Klaviyo significantly at comparable list sizes, targeting cost-conscious small businesses and creators who don't need heavy automation or CRM depth. This is a value play, not a premium one.
Still deciding? See the best Drip alternatives or the best EmailOctopus alternatives, ranked with verified pricing.
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