Dub vs Short.io Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Business
- $2.5K partner payouts/month
- Basic reward structures
- Dual-sided incentives
- Program bounties
- Real-time analytics
- AI landing page generator
- Real-time event webhooks
- Basic email support
Advanced
Popular- $15K partner payouts/month
- Advanced reward structures
- Email campaigns
- Messaging center
- Risk monitoring
- Embedded referral dashboard
- Partner referral rewards
- Priority email support
Enterprise
- Unlimited partner payouts
- Volume discounts
- Access to Partner Network
- Featured in Program Marketplace
- SSO/SAML
- Audit logs
- Custom SLA
- Dedicated Slack support
Free
- Users: 1
- Custom domains: 5
- Branded links total: 1,000
- Link automation: 1,000
- Tracked clicks: 50,000/mo
- Storage: 10 MB
- AI usage: $1/mo
Hobby
- Country targeting
- Referrer hiding
- Custom domains: 7
- Branded links total: 2,500
- Link automation: 2,500
- Tracked clicks: 100,000/mo
- Storage: 100 MB
- AI usage: $3/mo
Pro
- Password protection
- Link expiration
- Link cloaking
- Click limit expiration
- Custom domains: 10
- Branded links total: unlimited
- Link automation: 10,000/year
- Tracked clicks: unlimited
- Storage: 1 GB
- AI usage: $14/mo
Team
Popular- City/region targeting
- Mobile deep links
- End-to-end encryption
- 99.9% uptime SLA
- Users: unlimited
- Custom domains: 50
- Link automation: 100,000/year
- Storage: 10 GB
- AI usage: $35/mo
Enterprise
- Multiple teams
- Single sign-on (SSO)
- Raw data export to S3
- Dedicated IP
- Custom domains: unlimited
- Link automation: unlimited
- Storage: 200 GB
- AI usage: $100/mo
Dub vs Short.io FAQ
- Which one is cheaper?
- Short.io is the cheaper option, starting at $5/mo vs $90/mo for Dub.
- Can I use either one for free?
- Short.io has a free plan. Dub doesn't — though they do offer a free trial.
- How do they charge?
- Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Dub: At $90–$300/mo flat, Dub is priced above scrappy link management tools but below full-stack affiliate or partnership platforms that can run $500–$1000+/mo. They're positioning as a serious tool for growth-stage teams who've outgrown Bitly but aren't ready to commit to enterprise partnership software. Short.io: Short.io is priced below Bitly's mid-market plans and positions itself as the value-forward option for teams that want branded short links without enterprise sticker shock. They're going after the SMB and startup segment that finds Bitly overpriced and Rebrandly too feature-heavy.
Still deciding? See the best Dub alternatives or the best Short.io alternatives, ranked with verified pricing.
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