How much does Dub cost?

Paid plans start at $90/mo, going up to $300/mo for larger teams. There's also an Enterprise tier with custom pricing.

Is there a free plan?

No free plan. But there is a free trial, so you can test it out before paying.

Can I try it before paying?

Yes — there's a free trial that lasts 14 days.

Is there a discount for annual billing?

10% discount + 12x usage upfront with yearly billing.

Dub Pricing (2026)

No flat seat pricing here — Dub Partners charges a hybrid rate that blends a base platform fee with usage tied to tracked clicks, partners, and referral volume. You're essentially paying for scale of your affiliate/partner program, not headcount.

From $90/mo 3 plans hybrid Free trial Best Dub alternatives → Dub's competitors →

Business: $90/mo
Advanced Popular: $300/mo
Enterprise: Contact Sales

Verified Aug 22, 2026 Official pricing page

Screenshot of Dub's pricing page showing its plans and prices — Their pricing page, captured Aug 22, 2026

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Business

$90/mo

$2.5K partner payouts/month
Basic reward structures
Dual-sided incentives
Program bounties
Powerful, real-time analytics
AI landing page generator
REST API + MCP Server
Real-time event webhooks
Basic email support

Advanced

Popular

$300/mo

$15K partner payouts/month
Advanced reward structures
Embedded referral dashboard
Email campaigns
Messaging center
Partner group move rules
Risk monitoring
Partner referral rewards
Priority email support

Enterprise

Contact Sales

Unlimited partner payouts
Volume discounts
Access to Partner Network
Featured in Program Marketplace
SAML/SSO
Audit logs
Custom SLA
Enterprise security & legal
Dedicated Slack support

Does Dub have a free plan?

No. There's no free-forever plan. There is a free trial that lasts 14 days, and paid plans start at $90/mo.

Want free? Bitly and OneSignal have free plans: see all Dub alternatives →

AI Pricing Analysis

Pricing Model

Tier Strategy

Business at $90/mo fits teams just standing up a partner or affiliate program, while Advanced at $300/mo is built for companies running higher-volume referral operations that need more link/click capacity and deeper reporting. Enterprise kicks in once you need custom contracts, SLAs, or volume that blows past Advanced's usage caps.

Competitive Positioning

With no free plan and a $90 entry point, Dub skews mid-to-premium compared to scrappier link-shortener tools, positioning itself as infrastructure for serious partner marketing rather than a casual URL shortener. They're clearly chasing growth teams and marketers running real affiliate programs, not solo devs sharing links.

Growth Lever

Usage volume (clicks, partners tracked) is the core expansion trigger, and the yearly deal — 10% off plus 12x usage upfront — is a clever nudge to get teams committing to higher usage tiers early. Once a program starts scaling its referral traffic, hitting Business plan ceilings naturally pushes teams to Advanced or into custom Enterprise territory.

Dub Pricing FAQ

How much does Dub cost?: Paid plans start at $90/mo, going up to $300/mo for larger teams. There's also an Enterprise tier with custom pricing.
Is there a free plan?: No free plan. But there is a free trial, so you can test it out before paying.
Can I try it before paying?: Yes — there's a free trial that lasts 14 days.
How does the pricing work?: No flat seat pricing here — Dub Partners charges a hybrid rate that blends a base platform fee with usage tied to tracked clicks, partners, and referral volume. You're essentially paying for scale of your affiliate/partner program, not headcount.
Is there a discount for annual billing?: 10% discount + 12x usage upfront with yearly billing.
Which plan makes sense for me?: Business at $90/mo fits teams just standing up a partner or affiliate program, while Advanced at $300/mo is built for companies running higher-volume referral operations that need more link/click capacity and deeper reporting. Enterprise kicks in once you need custom contracts, SLAs, or volume that blows past Advanced's usage caps.

More Marketing Automation pricing

All Marketing Automation pricing →

Comparing Dub to something specific? Try Dub vs Attentive, Dub vs Birdeye, or Dub vs Bitly. Or see the best Dub alternatives, ranked.

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