Dub vs Testimonial.to Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Dub Testimonial.to
Starts at $90/mo $25/mo
Number of plans 3 5
Free plan
Free trial
Pricing model hybrid hybrid

Business

$90/mo
  • $2.5K partner payouts/month
  • Basic reward structures
  • Dual-sided incentives
  • Program bounties
  • Powerful, real-time analytics
  • AI landing page generator
  • REST API + MCP Server
  • Real-time event webhooks
  • Basic email support

Advanced

Popular
$300/mo
  • $15K partner payouts/month
  • Advanced reward structures
  • Embedded referral dashboard
  • Email campaigns
  • Messaging center
  • Partner group move rules
  • Risk monitoring
  • Partner referral rewards
  • Priority email support

Enterprise

Custom
  • Unlimited partner payouts
  • Volume discounts
  • Access to Partner Network
  • Featured in Program Marketplace
  • SAML/SSO
  • Audit logs
  • Custom SLA
  • Enterprise security & legal
  • Dedicated Slack support

Free

$0/mo
  • Unlimited 𝕏 and LinkedIn imports
  • 2 video and 10 text testimonials (total)
  • Public testimonial page
  • Wall of Love widgets
  • White-label widgets

Starter

$25/mo
  • Unlimited text testimonials
  • 2 video testimonials (total)
  • Social & review imports
  • White-label widgets
  • Custom domain

Ultimate

Popular
$50/mo
  • Unlimited video testimonials
  • Unlimited text testimonials
  • Brand Monitor - 2,000 mentions
  • 1,000 automated invitations
  • eGift cards integration
  • Google rich snippets
  • REST API & webhooks
  • Zapier integrations etc
  • Invite team members
  • Priority support

Ultimate +

$95/mo
  • Case study collection
  • NPS surveys with auto-routing
  • AI testimonial video editor
  • Brand Monitor - 5,000 mentions
  • 3,000 automated invitations
  • Unlimited team members
  • Front-of-the-queue support

Enterprise

Custom
  • Custom usage limits
  • Single sign-on (SSO)
  • PO / invoices
  • Dedicated success manager

Dub vs Testimonial.to FAQ

Which one is cheaper?
Testimonial.to is the cheaper option, starting at $25/mo vs $90/mo for Dub.
Can I use either one for free?
Testimonial.to has a free plan. Dub doesn't — though they do offer a free trial.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Dub: With no free plan and a $90 entry point, Dub skews mid-to-premium compared to scrappier link-shortener tools, positioning itself as infrastructure for serious partner marketing rather than a casual URL shortener. They're clearly chasing growth teams and marketers running real affiliate programs, not solo devs sharing links. Testimonial.to: They're mid-market — not the $15/mo bargain-bin tool, not the $200+/mo enterprise-grade platform like Endorsal or Senja's top tiers. They're positioned to win freelancers-turned-agencies and small SaaS teams who want credibility features without a sales call, while the Enterprise tier is just there to capture whoever asks.

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