Elementor vs Instapage Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Elementor | Instapage | |
|---|---|---|
| Starts at | $5/mo | $99/mo |
| Number of plans | 4 | 3 |
| Free plan | — | — |
| Free trial | — | |
| Pricing model | flat-rate | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Essential
- 57 Editor Pro widgets
- Theme Builder
- Dynamic Content
- Form Builder
- Store 10 Cloud Templates
Advanced Solo
- 85 Editor Pro widgets
- Theme Builder
- Dynamic Content
- Form Builder
- Popup Builder
- Custom code & CSS
- eCommerce features
- Store 20 Cloud Templates
- Collaborative Notes
Advanced
- 85 Editor Pro widgets
- Theme Builder
- Dynamic Content
- Form Builder
- Popup Builder
- Custom code & CSS
- eCommerce features
- Store 30 Cloud Templates
- Collaborative Notes
One
Popular- 25,000 monthly One credits
- 85 Editor Pro widgets
- Theme Builder
- Dynamic Content
- Form Builder
Create
- Website & landing page builder
- Reusable page blocks and forms
- Real-time visual collaboration
- Triggered popups and sticky bars
- AI content
- Contacts and email
- Programmatic pages
Optimize
Popular- Server-side A/B testing
- Hypothesis setting
- Experimentation history
- Customizable traffic splitting
- Scheduling
- Multi-step forms
- Dynamic text replacement
Convert
- Enterprise-ready platform
- Ad-to-page personalization
- Global elements
- Root domain publishing
- Heatmaps
- Direct lead bypass
- CSM & professional services
Elementor vs Instapage FAQ
- Which one is cheaper?
- Elementor starts lower at $5/mo, compared to $99/mo for Instapage.
- Can I use either one for free?
- Neither has a free plan. But Instapage offers a free trial.
- How do they charge?
- Different approach here. Elementor uses flat-rate pricing, while Instapage goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Elementor: At $5-19/mo with no free plan or trial, Elementor sits firmly in budget territory compared to Webflow or Duda, betting that WordPress's massive install base will pull people in on price rather than polish. They're clearly chasing freelancers and small agencies who already run WordPress and just need a builder, not enterprise teams shopping on capability. Instapage: Instapage sits firmly in premium territory — $99/mo as an entry price is steep next to Unbounce or Leadpages, which start much lower. They're clearly not chasing budget-conscious solopreneurs; they're going after mid-market and enterprise marketing teams who'll treat page performance as a revenue lever, not a nice-to-have.
Still deciding? See the best Elementor alternatives or the best Instapage alternatives, ranked with verified pricing.
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