EmailOctopus vs Benchmark Email Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| EmailOctopus | Benchmark Email | |
|---|---|---|
| Starts at | $9/mo | $19/mo |
| Number of plans | 2 | 3 |
| Free plan | ||
| Free trial | — | — |
| Pricing model | usage-based | hybrid |
Starter
- EmailOctopus branding on emails
- Reports available for 30 days
- Create 1 landing page and 1 form
- Access for 1 user
Pro
Popular- Full control over your email design
- Reports available forever
- Unlimited landing pages and forms
- Add unlimited users
- Cancel any time
Free
- Includes 500 contacts.
Pro
Popular- Everything you need to send impactful email marketing campaigns.
Enterprise
- Have more than 100,000 contacts?
- Customized for large senders, backed by premium email marketing support.
EmailOctopus vs Benchmark Email FAQ
- Which one is cheaper?
- EmailOctopus starts lower at $9/mo, compared to $19/mo for Benchmark Email.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Different approach here. EmailOctopus uses usage-based pricing, while Benchmark Email goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. EmailOctopus: EmailOctopus plants itself as the budget-friendly alternative to Mailchimp and ConvertKit, undercutting them hard at low subscriber counts while still offering a real free tier. They're clearly courting solopreneurs, newsletter writers, and small businesses who feel priced out by bigger players once list size creeps up. Benchmark Email: At $19/mo for 1,000 contacts, Benchmark sits in the budget-to-mid range of the email marketing pack, undercutting the likes of Mailchimp and Klaviyo at similar list sizes. They're clearly chasing small businesses and solopreneurs who want cheap entry pricing without a free trial gate to jump through.
Still deciding? See the best EmailOctopus alternatives or the best Benchmark Email alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for EmailOctopus and Benchmark Email and let you know when something moves. See how competitor pricing monitoring works.