EmailOctopus vs Loops Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| EmailOctopus | Loops | |
|---|---|---|
| Starts at | $9/mo | Custom |
| Number of plans | 2 | 1 |
| Free plan | ||
| Free trial | — | — |
| Pricing model | usage-based | usage-based |
STARTER
- EmailOctopus branding on emails
- Reports available for 30 days
- Create 1 landing page and 1 form
- Access for 1 user
PRO
Popular- Full control over your email design
- Reports available forever
- Unlimited landing pages and forms
- Add unlimited users
- Cancel any time
Early Stage Plan
- Up to 4,000 sends/month (enough for weekly emails)
- Up to 10 emails per second
- All features included
- Includes a small "Powered by Loops" footer
EmailOctopus vs Loops FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. EmailOctopus: They're explicitly the budget-friendly alternative — $9/mo undercuts Mailchimp and Klaviyo significantly at comparable list sizes, targeting cost-conscious small businesses and creators who don't need heavy automation or CRM depth. This is a value play, not a premium one. Loops: Loops is positioning squarely against Mailchimp and ConvertKit for the startup/SaaS crowd, likely undercutting both on price while bundling transactional email that competitors charge extra for. They're going after teams who find legacy email tools bloated and overpriced.
Still deciding? See the best EmailOctopus alternatives or the best Loops alternatives, ranked with verified pricing.
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