Exclaimer vs Zoho Campaigns Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Exclaimer | Zoho Campaigns | |
|---|---|---|
| Starts at | $0/mo | $3/mo |
| Number of plans | 4 | 3 |
| Free plan | — | |
| Free trial | ||
| Pricing model | per-seat | usage-based |
Starter
- One email signature template
- Centrally managed email signatures, organization-wide
- Auto-updated employee details
- Control your branding, including logos, fonts, and colors
- Legal disclaimers on every email
- Consistent signatures across all devices, including mobile
- Users see their signature before sending
- A library of professionally designed signature templates
Standard
- Unlimited email signature templates
- Unique signatures for different departments and teams
- Three Brand Kits for organization-wide branding control
- Schedule signatures and campaign banners
- Target recipients with specific signatures and banners
Pro
Popular- Unlimited Brand Kits for centralized multi-brand control
- Advanced signature and banner scheduling
- Social media feeds in signatures
- HubSpot and Salesforce integration
- Signature usage metrics and engagement dashboards
- Centrally control organization-wide video meeting backgrounds
- Sync employee attributes from your preferred HRIS
Enterprise
- Dedicated Customer Success Manager for ongoing support
- Tailored onboarding plan built around your structure and rollout goals
- Guided implementation support for signatures, rules, and employee data
- Rollout planning for large or multi-team deployments
Forever free
- Up to 2K contacts
- 6,000 emails/month
- 5 users
- Signup forms
- Limited ready-to-use email templates
- Compliance check
STANDARD
Popular- Unlimited emails
- 10 users
- Basic segmentation
- Access to all ready-to-use email templates
- Basic drag-and-drop workflows
- Email attachments
- SMS marketing
- Dedicated IP
PROFESSIONAL
- Unlimited emails
- 20 users
- Advanced segmentation
- Contact scoring and tags
- Advanced drag-and-drop workflows
- Cart abandonment and purchase follow-ups with workflows
- Pop-up forms
- Dynamic content
- Email polls
- Batch sending
- Recipient time zone sends
- Recipient optimal open time sends
- SMS marketing
- Dedicated IP
Exclaimer vs Zoho Campaigns FAQ
- Which one is cheaper?
- Exclaimer starts lower at $0/mo, compared to $3/mo for Zoho Campaigns.
- Can I use either one for free?
- Zoho Campaigns has a free plan. Exclaimer doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Exclaimer uses per-seat pricing, while Zoho Campaigns goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Exclaimer: At sub-$2/seat, Exclaimer is competing on accessibility against tools like Opensense and Crossware — they're not the cheapest but they're in the 'reasonable budget approval' zone for mid-market IT buyers. They're positioning as the professional default, not the enterprise luxury option. Zoho Campaigns: At $3–$4.50/mo for 500 contacts, Zoho Campaigns is firmly in the budget-friendly camp — undercutting Mailchimp and ActiveCampaign significantly at comparable contact counts. They're clearly going after cost-conscious SMBs and nonprofits (explicit discount offered) who want capable email marketing without paying premium-tool prices.
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