Exploding Topics vs Serpstat Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Exploding Topics | Serpstat | |
|---|---|---|
| Starts at | $39/mo | $50/mo |
| Number of plans | 3 | 3 |
| Free plan | — | — |
| Free trial | ||
| Pricing model | flat-rate | usage-based |
Entrepreneur
- 100 Tracked Trends
- 10 Trend Analyses
- Trends Database
- Trending Products
- Meta Trends
- Channel Breakdown
Investor
Popular- 500 Tracked Trends
- 100 Trend Analyses
- Trends Database
- Trending Products
- Meta Trends
- Channel Breakdown
- Trending Startups
- Trend Forecasting
- CSV Export
Business
- 2,000 Tracked Trends
- 500 Trend Analyses
- Trends Database
- Trending Products
- Meta Trends
- Channel Breakdown
- Trending Startups
- Trend Forecasting
- CSV Export
- Trend Reports
Individual
- 5 projects
- 100 searches for sites, keywords, and links per day
- 10,000 keyword position checks
- 30,000 pages to audit
- 50,000 export rows
Team
Popular- Unlimited projects
- 500 searches for sites, keywords, and links per day
- keyword position checks
- 150,000 pages to audit
- 250,000 export rows
Agency
- Unlimited projects
- 5,000 searches for sites, keywords, and links per day
- 500,000 keyword position checks
- 1,500,000 pages to audit per month
- 2,500,000 export rows per month
Exploding Topics vs Serpstat FAQ
- Which one is cheaper?
- Exploding Topics starts lower at $39/mo, compared to $50/mo for Serpstat.
- Can I use either one for free?
- Neither has a free plan. But Exploding Topics and Serpstat offer a free trial.
- How do they charge?
- Different approach here. Exploding Topics uses flat-rate pricing, while Serpstat goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Exploding Topics: Sits in a niche between general SEO tools (Semrush, Ahrefs) and market research platforms — and the Semrush checkout integration signals they're leaning into that ecosystem rather than competing with it. At $39 entry, they're accessible, but $249 puts Business-tier in the same conversation as lightweight research subscriptions, not keyword tools. Serpstat: Sitting well below Ahrefs and Semrush on entry price, Serpstat plays the value/challenger card for teams that want a full SEO suite without the premium sticker price. It's aimed at agencies and growing teams priced out of the big two, not enterprises chasing the most exhaustive data set.
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