Exploding Topics vs SpyFu Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Exploding Topics SpyFu
Starts at $39/mo $39/mo
Number of plans 3 3
Free plan
Free trial
Pricing model flat-rate flat-rate

Entrepreneur

$39/mo
  • 100 Tracked Trends
  • 10 Trend Analyses
  • Trends Database
  • Trending Products
  • Meta Trends
  • Channel Breakdown

Investor

Popular
$99/mo
  • 500 Tracked Trends
  • 100 Trend Analyses
  • Trends Database
  • Trending Products
  • Meta Trends
  • Channel Breakdown
  • Trending Startups
  • Trend Forecasting
  • CSV Export

Business

$249/mo
  • 2,000 Tracked Trends
  • 500 Trend Analyses
  • Trends Database
  • Trending Products
  • Meta Trends
  • Channel Breakdown
  • Trending Startups
  • Trend Forecasting
  • CSV Export
  • Trend Reports

Basic

$39/mo
  • 10k row search results
  • 10k row data exports
  • 1 Live Site tracking project
  • 5k Weekly tracked keyword rankings
  • 10 automated reports
  • Pre-built Google Ads Campaigns
  • GSC Integration
  • White labeled reporting
  • API access
  • 1 user

Pro + AI

Popular
$119/mo
  • Unlimited search results - see all the data
  • Unlimited data exports. All you can eat
  • 10 Live Site tracking projects
  • 10+ years historical data
  • Boost visibility in AI & Search - RivalFlow (1 site)
  • ChatGPT Integration - Get SpyFu data in ChatGPT
  • AI Brand Monitoring
  • 15k Weekly tracked keyword rankings
  • 100 automated reports
  • Pre-built Google Ads Campaigns
  • GSC Integration
  • White labeled reporting
  • API access
  • 1 user included ($30 for each additional)

Team / Agency

$249/mo
  • Unlimited search results - see all the data
  • Unlimited data exports. All you can eat
  • Unlimited Live Site tracking projects
  • 10+ years historical data
  • Boost visibility in AI & Search - RivalFlow (5 sites)
  • ChatGPT Integration - Get SpyFu data in ChatGPT
  • AI Brand Monitoring
  • 50k Weekly tracked keyword rankings
  • Unlimited automated reports
  • Pre-built Google Ads Campaigns
  • GSC Integration
  • White labeled reporting
  • API access
  • 5 users included ($30 for each additional)

Exploding Topics vs SpyFu FAQ

Which one is cheaper?
They both start at the same price — $39/mo. The difference is in what you get at each tier.
Can I use either one for free?
Neither has a free plan. But Exploding Topics offers a free trial.
How do they charge?
Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Exploding Topics: Sits in a niche between general SEO tools (Semrush, Ahrefs) and market research platforms — and the Semrush checkout integration signals they're leaning into that ecosystem rather than competing with it. At $39 entry, they're accessible, but $249 puts Business-tier in the same conversation as lightweight research subscriptions, not keyword tools. SpyFu: SpyFu sits in the budget-to-mid tier of the SEO/PPC intelligence space — cheaper than Semrush or Ahrefs at comparable tiers, and positioning itself as the scrappy alternative for teams that want competitive ad and keyword data without enterprise pricing. The $39 entry point is a deliberate low-friction hook for cost-conscious SMBs.

Still deciding? See the best Exploding Topics alternatives or the best SpyFu alternatives, ranked with verified pricing.

Keep tabs on both.

We'll monitor pricing changes for Exploding Topics and SpyFu and let you know when something moves.

Start tracking free »