FirstPromoter vs Poptin Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| FirstPromoter | Poptin | |
|---|---|---|
| Starts at | $49/mo | $19/mo |
| Number of plans | 3 | 3 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | usage-based |
Starter
- Email marketing automation
- Broadcast emails
- Brandable affiliate dashboard
- Custom signup fields
- W-9/W-8BEN tax form collection
- 18 Data Points grouped by days, weeks, months or years
- Campaigns Reports
- Promoters Reports
- Traffic Sources
- Personalized referral links
- Link & coupon tracking
- Website visitors
- Maximum campaigns
- Webhooks and API
- Zapier integration
- Auto create coupons in Stripe
- Multiple tracking coupons per affiliate
- Quick mass PayPal & Wise bulk payouts
- One-click Stripe Payouts
- Self-referral detection
- Ad-traffic detection
- Prevent bot signups on affiliate portal with reCAPTCHA
- Automatic tracking of chargebacks and refunds
- Maximum affiliates
- Team members
Business
Popular- Email marketing automation
- Broadcast emails
- Brandable affiliate dashboard
- Custom signup fields
- W-9/W-8BEN tax form collection
- Your own domain for the affiliate dashboard
- Embed affiliate dashboard inside your own website
- Custom CSS and Javascript
- Powered by link removed from affiliate dashboard and emails
- 18 Data Points grouped by days, weeks, months or years
- Campaigns Reports
- Promoters Reports
- Traffic Sources
- Landing Pages
- Download as CSV or JSON
- Personalized referral links
- Link & coupon tracking
- Website visitors
- Maximum campaigns
- Manage multiple websites (Different domains)
- Webhooks and API
- Zapier integration
- Make integration
- Albato integration
- Auto create coupons in Stripe
- Multiple tracking coupons per affiliate
- Affiliates can add their own promotion code
- Affiliates can customize promotion code
- Quick mass PayPal & Wise bulk payouts
- One-click Stripe Payouts
- Multi-tiered commissions
- Stripe historical import
- One-click direct PayPal payouts
- Invoicing for EU companies
- Non-monetary rewards
- Self-referral detection
- Ad-traffic detection
- Prevent bot signups on affiliate portal with reCAPTCHA
- Automatic tracking of chargebacks and refunds
- Require manual approval for commissions above a certain amount
- Maximum affiliates
- Team members
- Custom roles & permissions
- Activity logs
- Post-back URL
Enterprise
- Email marketing automation
- Broadcast emails
- Brandable affiliate dashboard
- Custom signup fields
- W-9/W-8BEN tax form collection
- Your own domain for the affiliate dashboard
- Embed affiliate dashboard inside your own website
- Custom CSS and Javascript
- Powered by link removed from affiliate dashboard and emails
- 18 Data Points grouped by days, weeks, months or years
- Campaigns Reports
- Promoters Reports
- Traffic Sources
- Landing Pages
- Download as CSV or JSON
- Personalized referral links
- Link & coupon tracking
- Website visitors
- Maximum campaigns
- Manage multiple websites (Different domains)
- Webhooks and API
- Zapier integration
- Make integration
- Albato integration
- Auto create coupons in Stripe
- Multiple tracking coupons per affiliate
- Affiliates can add their own promotion code
- Affiliates can customize promotion code
- Quick mass PayPal & Wise bulk payouts
- One-click Stripe Payouts
- Multi-tiered commissions
- Stripe historical import
- One-click direct PayPal payouts
- Invoicing for EU companies
- Non-monetary rewards
- Managed Auto Payouts
- Self-referral detection
- Ad-traffic detection
- Prevent bot signups on affiliate portal with reCAPTCHA
- Automatic tracking of chargebacks and refunds
- Require manual approval for commissions above a certain amount
- Maximum affiliates
- Team members
- Custom roles & permissions
- Activity logs
- SSO
- Post-back URL
FREE
- 250 active contacts
- 500 emails
- Segments
- Campaigns
- Automations
- 1,000 visitors/mo
- 1 domain
- Unlimited poptins
- Unbranded
- Manage accounts
- Manage users
- Chat & email support
GROWTH
Popular- 500 active contacts
- Unlimited emails
- Segments
- Campaigns
- Automations
- 5,000 visitors/mo
- Unlimited domains
- Unlimited poptins
- Unbranded
- Manage accounts
- Manage users
- Premium support
Enterprise
- Custom visitor & usage limit
- Extended security
- Tailored solutions
- Dedicated account manager
- Performance reviews & consultation
- Migration services
FirstPromoter vs Poptin FAQ
- Which one is cheaper?
- Poptin is the cheaper option, starting at $19/mo vs $49/mo for FirstPromoter.
- Can I use either one for free?
- Poptin has a free plan. FirstPromoter doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. FirstPromoter uses hybrid pricing, while Poptin goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. FirstPromoter: Sitting in the $49-$149 range puts them mid-market — not a budget tool, but not chasing enterprise-only pricing either. They're clearly targeting SaaS companies that already have real affiliate revenue flowing, not hobbyists testing the waters, which the lack of a free plan reinforces. Poptin: They're squarely in the budget-to-mid tier of the popup/lead capture space, undercutting tools like Privy or OptiMonk on entry price while offering a free plan that's more functional than most. They're fishing for SMBs and freelancers who want Intercom-lite popup functionality without enterprise pricing.
Still deciding? See the best FirstPromoter alternatives or the best Poptin alternatives, ranked with verified pricing.
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