FirstPromoter vs Poptin Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

FirstPromoter pricing Poptin pricing
Starts at $49/mo $19/mo
Number of plans 3 3
Free plan —
Free trial —
Pricing model hybrid hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Starter

$49/mo
  • up to $5,000/month revenue from affiliates
  • Referral link tracking
  • Coupon code tracking
  • Direct URL tracking
  • Sub-ID tracking
  • Attribution controls
  • Maximum affiliates
  • Billing providers
  • No-code platforms
  • Automation
  • Developer APIs and webhooks
  • AI assistant and MCP server (beta)
  • Recurring and lifetime commissions
  • Commission rate controls
  • Double-sided rewards
  • Bonuses and per-promoter overrides
  • Multi-tier commissions
  • Non-monetary rewards
  • Maximum campaigns
  • Private campaigns and automatic level-up
  • Translated campaigns
  • Brandable affiliate dashboard
  • W-9 / W-8BEN tax form collection
  • Assets, contests and agreements
  • Email automation and broadcasts
  • Reports and exports
  • Payout scheduling
  • Mass payouts
  • Fraud detection and controls
  • Team members
  • Roles and permissions

Business

Popular
$99/mo
  • up to $15,000/month revenue from affiliates
  • Referral link tracking
  • Coupon code tracking
  • Direct URL tracking
  • Sub-ID tracking
  • Attribution controls
  • Maximum affiliates
  • Billing providers
  • No-code platforms
  • Automation
  • Developer APIs and webhooks
  • AI assistant and MCP server (beta)
  • Recurring and lifetime commissions
  • Commission rate controls
  • Double-sided rewards
  • Bonuses and per-promoter overrides
  • Multi-tier commissions
  • Non-monetary rewards
  • Maximum campaigns
  • Private campaigns and automatic level-up
  • Translated campaigns
  • Manage multiple websites
  • Brandable affiliate dashboard
  • W-9 / W-8BEN tax form collection
  • Assets, contests and agreements
  • Custom domain and white-labeling
  • Embed affiliate dashboard in your app
  • Email automation and broadcasts
  • Custom email domain and templates
  • Reports and exports
  • Payout scheduling
  • Mass payouts
  • One-click direct PayPal payouts
  • Invoicing for EU companies
  • Fraud detection and controls
  • Team members
  • Roles and permissions

Enterprise

$149/mo
  • above $15,000/month revenue from affiliates
  • Referral link tracking
  • Coupon code tracking
  • Direct URL tracking
  • Sub-ID tracking
  • Attribution controls
  • Maximum affiliates
  • Billing providers
  • No-code platforms
  • Automation
  • Developer APIs and webhooks
  • AI assistant and MCP server (beta)
  • Recurring and lifetime commissions
  • Commission rate controls
  • Double-sided rewards
  • Bonuses and per-promoter overrides
  • Multi-tier commissions
  • Non-monetary rewards
  • Promoter-only non-monetary rewards
  • Maximum campaigns
  • Private campaigns and automatic level-up
  • Translated campaigns
  • Manage multiple websites
  • Brandable affiliate dashboard
  • W-9 / W-8BEN tax form collection
  • Assets, contests and agreements
  • Custom domain and white-labeling
  • Embed affiliate dashboard in your app
  • Email automation and broadcasts
  • Custom email domain and templates
  • Reports and exports
  • Payout scheduling
  • Mass payouts
  • One-click direct PayPal payouts
  • Invoicing for EU companies
  • Managed Auto Payouts
  • Fraud detection and controls
  • Team members
  • Roles and permissions
  • SSO and activity logs
  • Post-back URL

Free

$0/mo
  • 250 active contacts
  • 500 emails
  • Segments
  • Campaigns
  • Automations
  • 1,000 visitors/mo
  • 1 domain
  • Unlimited poptins
  • Unbranded
  • Manage accounts
  • Manage users
  • Chat & email support

GROWTH

Popular
$19/mo
  • 500 active contacts
  • Unlimited emails
  • Segments
  • Campaigns
  • Automations
  • 5,000 visitors/mo
  • Unlimited domains
  • Unlimited poptins
  • Unbranded
  • Manage accounts
  • Manage users
  • Premium support

Enterprise

Custom
  • Custom visitor & usage limit
  • Extended security
  • Tailored solutions
  • Dedicated account manager
  • Performance reviews & consultation
  • Migration services

FirstPromoter vs Poptin FAQ

Which one is cheaper?
Poptin is the cheaper option, starting at $19/mo vs $49/mo for FirstPromoter.
Can I use either one for free?
Poptin has a free plan. FirstPromoter doesn't — though they do offer a free trial.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. FirstPromoter: Sitting in the $49-149 range puts them mid-market — not a budget tool for solopreneurs, but far from the enterprise-only pricing you see with affiliate platforms that gate everything behind 'contact sales.' They're clearly courting growing SaaS companies that want self-serve transparency without feeling nickel-and-dimed like a bare-bones tracker. Poptin: At $19/mo entry, Poptin undercuts most popup/lead-gen tools like OptinMonster or Privy that often start north of $30-40/mo, positioning itself as the budget-friendly pick for small ecommerce and content sites. The hidden Poptins-only Agency tier at $119/mo shows they're also chasing agencies managing multiple client sites, not just solo marketers.

Still deciding? See the best FirstPromoter alternatives or the best Poptin alternatives, ranked with verified pricing.

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