Poptin Pricing (2026)

Poptin runs a hybrid model — the email+poptins plans are contact-count based (usage-driven), while the poptins-only plans are flat annual tiers. You're essentially paying for audience size on the combined plans, and for feature access + volume limits on the standalone popup plans.

From $19/mo 3 plans usage-based Free plan
FREE
$0/mo
GROWTH Popular
$19/mo
Enterprise
Contact Sales
Verified Jul 25, 2026 Official pricing page
Screenshot of Poptin's pricing page showing its plans and prices
Their pricing page, captured Jul 25, 2026

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FREE

$0/mo
  • 250 active contacts
  • 500 emails
  • Segments
  • Campaigns
  • Automations
  • 1,000 visitors/mo
  • 1 domain
  • Unlimited poptins
  • Unbranded
  • Manage accounts
  • Manage users
  • Chat & email support

GROWTH

Popular
$19/mo
  • 500 active contacts
  • Unlimited emails
  • Segments
  • Campaigns
  • Automations
  • 5,000 visitors/mo
  • Unlimited domains
  • Unlimited poptins
  • Unbranded
  • Manage accounts
  • Manage users
  • Premium support

Enterprise

Contact Sales
  • Custom visitor & usage limit
  • Extended security
  • Tailored solutions
  • Dedicated account manager
  • Performance reviews & consultation
  • Migration services

AI Pricing Analysis

Pricing Model

Poptin runs a hybrid model — the email+poptins plans are contact-count based (usage-driven), while the poptins-only plans are flat annual tiers. You're essentially paying for audience size on the combined plans, and for feature access + volume limits on the standalone popup plans.

Tier Strategy

Free is a genuine sandbox for solo users or testers — no credit card friction keeps conversion high. The jump to Growth ($19/mo on combined, or Basic at $25/mo poptins-only) is triggered by contact list growth or needing to remove Poptin branding, and Agency at $119/mo annually targets teams managing multiple client sites who need higher domain limits.

Competitive Positioning

They're squarely in the budget-to-mid tier of the popup/lead capture space, undercutting tools like Privy or OptiMonk on entry price while offering a free plan that's more functional than most. They're fishing for SMBs and freelancers who want Intercom-lite popup functionality without enterprise pricing.

Growth Lever

Branding removal, domain limits, and contact thresholds are the main upgrade triggers — the free plan caps you fast if you're running multiple sites or growing a list. Expansion revenue is almost entirely usage-driven: as your contact count climbs or you add client domains, you're pushed up the stack naturally.

Poptin Pricing FAQ

How much does Poptin cost?
Paid plans start at $19/mo. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
Is there a free plan?
Yes. The "FREE" plan is free forever, not just a trial. You get 250 active contacts, 500 emails, segments — plus 9 more features. It's enough to evaluate the product before upgrading.
Can I try it before paying?
There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
How does the pricing work?
Poptin runs a hybrid model — the email+poptins plans are contact-count based (usage-driven), while the poptins-only plans are flat annual tiers. You're essentially paying for audience size on the combined plans, and for feature access + volume limits on the standalone popup plans.
Is there a discount for annual billing?
Save 20% with yearly billing.
Which plan makes sense for me?
Free is a genuine sandbox for solo users or testers — no credit card friction keeps conversion high. The jump to Growth ($19/mo on combined, or Basic at $25/mo poptins-only) is triggered by contact list growth or needing to remove Poptin branding, and Agency at $119/mo annually targets teams managing multiple client sites who need higher domain limits.

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Comparing Poptin to something specific? Try Poptin vs Bitly, Poptin vs CleverTap, or Poptin vs Customer.io.

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