Formstack vs Great Question Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Formstack | Great Question | |
|---|---|---|
| Starts at | $99/mo | $129/mo |
| Number of plans | 4 | 2 |
| Free plan | — | — |
| Free trial | ||
| Pricing model | hybrid | hybrid |
forms
- 1 Builder user
- 25 Forms
- 1,000 Submissions per form
- 2GB Storage
Suite
- 3 Builder users
- 100 Forms
- 5,000 Submissions per form
- 10GB Storage
- 250 Document deliveries per month
- Unlimited eSignatures
Salesforce Solutions
- Build and manage Salesforce-native forms
- Generate documents powered by Salesforce data
- One-click document generation
- Experience Cloud integration
- Salesforce Shield compatible
- PCI/HIPAA-compliant solutions
- Progressive data capture and dynamic prefill
Enterprise Solutions
Popular- Dedicated Customer Success Manager
- SSO and advanced security
- Custom SLAs
- Unlimited users and submissions
- API Access and custom integrations
- High-volume document generation and processing
Self-serve
- Interviews, scheduling, surveys, prototype testing, blind studies
- Observer rooms, unlimited observer seats
- Centralized participant panel
- Segment and filter participants
- Automated incentives
- CSV import
- Centralized AI Repository
- Highlights and AI tagging
- Highlight & video reel creation
- Project synthesis
- MCP
- Project synthesis
- Encrypted data, GDPR DPA
- Research participants
- Video storage
- Help center & email (24/6)
- Integrate with Slack, Figma, and 50+ tools
Custom
Popular- Interviews, scheduling, surveys, prototype testing, blind studies
- Observer rooms, unlimited observer seats
- Focus groups, card sorting, tree testing
- Round robin & rolling scheduling
- Salesforce, Snowflake, Qualtrics, Databricks integrations
- Agentic AI moderation (NEW)
- Centralized participant panel
- Segment and filter participants
- Automated incentives
- CSV import
- External CRM sync
- Candidate eligibility rules
- Centralized AI Repository
- Highlights and AI tagging
- Highlight & video reel creation
- Project synthesis
- AI global synthesis
- Ask AI
- MCP
- Global synthesis
- Project synthesis
- Encrypted data, GDPR DPA
- Granular access control, SSO & SCIM
- Custom consent, data retention
- Research participants
- Video storage
- Help center & email (24/6)
- Customer Success Manager, SLAs
- Concierge migration, custom terms
- Integrate with Slack, Figma, and 50+ tools
- User Interviews B2C + B2B participant panel
- HIPAA compliance at every step of the research process
Formstack vs Great Question FAQ
- Which one is cheaper?
- Formstack starts lower at $99/mo, compared to $129/mo for Great Question.
- Can I use either one for free?
- Neither has a free plan. But Formstack and Great Question offer a free trial.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Formstack: At $99-$299/mo before any custom tiers, Formstack sits mid-to-premium compared to bare-bones form builders like Typeform or Jotform's cheaper plans, but it's positioned to compete with heavier workflow/document platforms once you're in Suite territory. They're clearly chasing ops-heavy teams (HR, finance, healthcare) who need forms tied to documents and approvals, not just marketers collecting emails. Great Question: At $129/mo self-serve, they're priced accessibly compared to enterprise research platforms that gate everything behind a sales call, but the moment you need Custom, they're clearly chasing larger research ops teams willing to negotiate. It's a foot-in-the-door move — land the individual researcher cheap, then expand into the org.
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