Front vs Zoho Desk Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Starter
- Shared inbox and ticketing
- AI Topics and up to 10 automation rules
- Basic analytics
- No-code public knowledge base
- AI add-ons available
Professional
- Omnichannel (email, SMS, social, etc.)
- Macros and up to 20 automation rules
- Advanced analytics
- Multiple workspaces, SSO, and SCIM
- AI add-ons available
Enterprise
Popular- Smart rules
- Unlimited rules and macros
- Multi-language knowledge base
- Custom roles and permissions
- AI Copilot, QA, and CSAT included
Express
- Social media
- Web forms
- AI Agents
- Generative AI (BYOK)
- Direct assignment
- Workflows
- Custom domain
- Multi-level escalations
- Contact management
Standard
- Business Messaging
- Instant messaging
- Answer bot
- Community forum
- Work modes
- Knowledge base
- ASAP self-service widget
- Customer happiness ratings
- Custom reports and dashboards
Professional
Popular- Telephony
- Zia AI
- Blueprints
- Multi-department
- Round-robin assignment
- Custom lookup fields
- Multilingual help center
- Parent-child ticketing
- Custom actions
- Webhooks
Enterprise
- Live chat (Zoho SalesIQ)
- Guided Conversations
- Skill-based assignment
- Multi-level IVR
- Multi-brand help center
- Custom modules
- Sandbox
Free
Front vs Zoho Desk FAQ
- Which one is cheaper?
- Zoho Desk is the cheaper option, starting at $7/mo vs $25/mo for Front.
- Can I use either one for free?
- Zoho Desk has a free plan. Front doesn't — though they do offer a free trial.
- How do they charge?
- Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Zoho Desk: Zoho Desk plays the value card hard in the helpdesk space — cheaper than Zendesk or Freshdesk at every comparable tier, especially once you factor in the 34% annual discount. They're clearly courting cost-conscious SMBs and Zoho ecosystem users who want a full helpdesk without Zendesk-level sticker shock.
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