Gelato vs OpenTable Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Gelato pricing | OpenTable pricing | |
|---|---|---|
| Starts at | Custom | $149/mo |
| Number of plans | 3 | 3 |
| Free plan | — | |
| Free trial | — | — |
| Pricing model | hybrid | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Free
- No upfront fees
- No minimum orders
- Payment and currency options
- Multi-currency wallet
- Local taxes and VAT handling
Gelato+
- Personalization Studio
- AI tools
- Up to 33% off products year-round
- 20% off premium apparel brands
- Free shipping on premium apparel orders
Gelato Platinum
- Personalized pricing
- Price matching
- Free samples
Basic
- OpenTable profile and listing
- Booking widget
- Review management
- Booking integrations (100+ sites & apps)
- Digital advertising
- Ad tracking
- Experiences
- Ticketing
- Notify Me
- Deposits and credit card holds
- Customizable floor plans
- Smart Assign (table management)
- Advanced inventory controls
- Access Rules
- In-house and online waitlist
- POS integration
- Mobile app with floor plan
- Real-time guest spend alerts
- Direct messaging
- Automated reservation messages
- Premium SMS Messaging
- Guest database, tags and notes
- 360 guest profiles
- Pre-shift report
- Automated email campaigns
- Automated guest tags
- Custom post-dining surveys
Core
- OpenTable profile and listing
- Booking widget
- Review management
- Booking integrations (100+ sites & apps)
- Digital advertising
- Ad tracking
- Experiences
- Ticketing
- Notify Me
- Deposits and credit card holds
- Customizable floor plans
- Smart Assign (table management)
- Advanced inventory controls
- Access Rules
- In-house and online waitlist
- POS integration
- Mobile app with floor plan
- Real-time guest spend alerts
- Direct messaging
- Automated reservation messages
- Premium SMS Messaging
- Guest database, tags and notes
- 360 guest profiles
- Pre-shift report
- Automated email campaigns
- Automated guest tags
- Custom post-dining surveys
Pro
- OpenTable profile and listing
- Booking widget
- Review management
- Booking integrations (100+ sites & apps)
- Digital advertising
- Ad tracking
- Experiences
- Ticketing
- Notify Me
- Deposits and credit card holds
- Customizable floor plans
- Smart Assign (table management)
- Advanced inventory controls
- Access Rules
- In-house and online waitlist
- POS integration
- Mobile app with floor plan
- Real-time guest spend alerts
- Direct messaging
- Automated reservation messages
- Premium SMS Messaging
- Guest database, tags and notes
- 360 guest profiles
- Pre-shift report
- Automated email campaigns
- Automated guest tags
- Custom post-dining surveys
Gelato vs OpenTable FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Gelato has a free plan. OpenTable doesn't — you'll need to pay from day one.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Gelato: They're positioning against Printful and Printify by making the entry point genuinely free with no monthly commitment, then competing on margin recovery through discounts rather than undercutting base product prices. It's a mid-market play — not the cheapest per-unit option, but the subscription discount structure targets serious sellers who want predictable cost reduction without going enterprise. OpenTable: Mid-to-premium for the restaurant reservation space: $149 as the entry price sits well above the lean tools that charge double digits, but it's backed by the network effect of OpenTable's diner base. They're betting restaurants will pay more to access that demand rather than just a booking widget.
Still deciding? See the best Gelato alternatives or the best OpenTable alternatives, ranked with verified pricing.
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