Gelato vs Sellfy Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Gelato pricing Sellfy pricing
Starts at Custom $29/mo
Number of plans 3 3
Free plan —
Free trial —
Pricing model hybrid flat-rate

Price is one row. To weigh the features too, use our feature comparison template →

Free

$0/mo
  • No upfront fees
  • No minimum orders
  • Payment and currency options
  • Multi-currency wallet
  • Local taxes and VAT handling

Gelato+

Custom
  • Personalization Studio
  • AI tools
  • Up to 33% off products year-round
  • 20% off premium apparel brands
  • Free shipping on premium apparel orders

Gelato Platinum

Custom
  • Personalized pricing
  • Price matching
  • Free samples

Starter

Popular
$29/mo
  • Up to $10k in sales per year
  • Sell downloads, subscriptions and merch
  • Unlimited products
  • Email marketing
  • Core marketing features
  • Digital products
  • Physical product
  • Subscriptions
  • Print-on-demand products
  • Store editor
  • Store themes
  • Apply custom code
  • Connect your own domain
  • Coupon codes
  • Customer reviews
  • Free Email marketing credits
  • PayPal/Stripe gateway support
  • Free SSL certificate
  • Optimized for mobile devices
  • Advanced VAT & tax settings
  • Integrations
  • 24/7 email support

Business

$79/mo
  • Up to $50k in sales per year
  • Sell downloads, subscriptions and merch
  • Unlimited products
  • Email marketing
  • Custom fields
  • Core marketing features
  • Product upselling
  • Cart abandonment
  • Affiliate marketing
  • Digital products
  • Physical product
  • Subscriptions
  • Print-on-demand products
  • Store editor
  • Store themes
  • Apply custom code
  • Connect your own domain
  • Remove "Sellfy" branding
  • Store design migration
  • Coupon codes
  • Customer reviews
  • Free Email marketing credits
  • Affiliate program
  • PayPal/Stripe gateway support
  • Free SSL certificate
  • Optimized for mobile devices
  • Advanced VAT & tax settings
  • Integrations
  • 24/7 email support

Premium

$159/mo
  • Up to $200k in sales per year
  • Sell downloads, subscriptions and merch
  • Unlimited products
  • Email marketing
  • Custom fields
  • Core marketing features
  • Product upselling
  • Cart abandonment
  • Affiliate marketing
  • Product and design migration
  • Priority support
  • Digital products
  • Physical product
  • Subscriptions
  • Print-on-demand products
  • Product migration
  • Store editor
  • Store themes
  • Apply custom code
  • Connect your own domain
  • Remove "Sellfy" branding
  • Store design migration
  • Coupon codes
  • Customer reviews
  • Free Email marketing credits
  • Affiliate program
  • PayPal/Stripe gateway support
  • Free SSL certificate
  • Optimized for mobile devices
  • Advanced VAT & tax settings
  • Integrations
  • 24/7 email support

Gelato vs Sellfy FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Gelato has a free plan. Sellfy doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Gelato uses hybrid pricing, while Sellfy goes with flat-rate. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Gelato: They're positioning against Printful and Printify by making the entry point genuinely free with no monthly commitment, then competing on margin recovery through discounts rather than undercutting base product prices. It's a mid-market play — not the cheapest per-unit option, but the subscription discount structure targets serious sellers who want predictable cost reduction without going enterprise. Sellfy: Sellfy sits in the budget-to-mid range of the e-commerce platform space — cheaper than Shopify's comparable tiers and clearly courting solo creators and small digital product sellers who find Shopify's app-tax model overkill. They're not trying to win enterprise; they're winning the person selling ebooks, courses, or merch who wants simplicity without nickel-and-diming on fees.

Still deciding? See the best Gelato alternatives or the best Sellfy alternatives, ranked with verified pricing.

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