Gong vs Hunter Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Gong pricing | Hunter pricing | |
|---|---|---|
| Starts at | Custom | $49/mo |
| Number of plans | 0 | 5 |
| Free plan | — | |
| Free trial | — | — |
| Pricing model | custom | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Free
- 50 credits per month
- Basic Discover B2B database filters
- AI Assistant in Discover
- Connect 1 email account
- 500 recipients per sequence
- Unlimited team members
- Regular support
Starter
- 2,000 credits per month
- 24,000 credits per year
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Assistant in Discover
- Connect 3 email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support
Growth
Popular- 10,000 credits per month
- 120,000 credits per year
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Assistant in Discover
- Connect 10 email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support
Scale
- 25,000 credits per month
- 300,000 credits per year
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Assistant in Discover
- Connect 20 email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support + Account manager
Enterprise
- Custom number of credits
- Auto-verification
- Lead enrichment
- AI Assistant in Discover
- Custom number of connected email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support + Account manager
Gong vs Hunter FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Hunter has a free plan. Gong doesn't — you'll need to pay from day one.
- How do they charge?
- Different approach here. Gong uses custom pricing, while Hunter goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Gong: Classic enterprise sales motion - no transparent pricing means they're positioning as premium and want to negotiate based on deal size. They're going after serious revenue teams who can afford custom enterprise tooling. Hunter: Hunter sits in the middle of the email-finding/verification pack — pricier than bare-bones scrapers but way cheaper than full sales intelligence platforms like ZoomInfo or Apollo's upper tiers. They're going after small-to-mid sales and marketing teams who want solid deliverability without buying an entire GTM suite.
Still deciding? See the best Gong alternatives or the best Hunter alternatives, ranked with verified pricing.
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